Kevin Robinson

107 POSTS
Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities. Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

Music Radio Programmers: Why Commercials Matter More Today

Columns Kevin Robinson Kevin Robinson -
I looked at the statistic with stunned silence. Yes, I was reading it on a plane at 35,000 feet. But for a few seconds,...

Radio AI Age: Why Personalities Trump Algorithms

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"None of those platforms consistently delivers a trusted local personality who understands the community."

Why Great Radio Stations Need Weeds to Grow

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"The best programmers I have worked with were not obsessed with catching mistakes. Instead, they were obsessed with developing potential."

Radio Air Talent Workload: Are Jobs Getting Easier?

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"Let's take a fresh perspective of what we're blessed to do."

How Local Radio Expands Audience Through Partnerships

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"Tear down the traditional thought of competitive ownership groups and start thinking about how you can build shared audiences."
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Breaking

Joe Davis, Former Salem Media COO, Dies at 82

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"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

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"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

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"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

Borrell Associates: Digital Advertising Will Reach 80% of Local Ad Spending by 2030

Business 0
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."