Kevin Robinson

105 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

Adult Contemporary Radio Needs More Than a Great Playlist

Columns Kevin Robinson Kevin Robinson -
"Music brand evolution is urgent in the face of rapidly declining ratings."

Can A.I. Actually Make Radio Talent Sound More Human?

Columns Kevin Robinson Kevin Robinson -
"One of the biggest misconceptions about A.I. and radio is that its use somehow removes creativity"

Radio Once Owned Suspense. It’s Time to Reclaim It

Columns Kevin Robinson Kevin Robinson -
"Today, too many stations simply inform instead of intrigue."

Cluster Warfare: The Radio Programming Strategy That Wins Today

Columns Kevin Robinson Kevin Robinson -
"The media landscape today is so fractured that the battle for audience attention requires a clear and sophisticated form of warfare."

Why Adult Contemporary is Losing Ground and the Strategic Playbook to Reclaim It

Columns Kevin Robinson Kevin Robinson -
"AC radio stations lack vision for their strategic position and the fortitude to make differentiations in their market landscape."
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Breaking

No Timetable on Tony Romo’s Future With CBS Sports According to President David Berson

Sports 0
"I hope you can respect and appreciate that this is a personal matter and a legal one for Tony, so I can't speak to that aspect of things. What I can say is it's an evolving situation, and therefore we're still assessing."

77 WABC Adding Additional FM Translator on Long Island

News 0
The station was already heard on 107.1 FM on Long Island.

WRHI Expands Palmetto Mornings With New Local Hosts and Co-Hosts

News 0
WRHI is expanding Palmetto Mornings with a broader lineup...

iHeartMedia CEO: We Have a ‘Radio Monetization Challenge’, Not an Audience Challenge

Business 0
“Unlike other traditional media, we have more users of broadcast radio today than we did 20 years ago."