Kevin Robinson

105 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

How Mark McGill Remains Relevant Through Radio’s Evolution at Sunny 101.5

"The secret to my success is more about what I do off the air. I love to prep, and I am proud of what we do on the air. I am especially proud of the relationships that I have built here with key community leaders."

Why the Masters Tournament Is the Ultimate Branding Masterclass for Radio

"The Masters’ disciplined mindset translates powerfully into the business—and radio—world. Companies that thrive over time are often the ones that resist shortcuts, protect their standards, and obsess over consistency in execution."

How Jack Diamond’s Journey Shows Local Radio Still Matters in a Digital Age

"Jack Diamond is a living, active testament to a life dedicated to radio and the power of local radio."

Quick Customer-Service Wins Music Radio Can Use to Secure Listener Loyalty

"Companies that empower their teams with tools to actively listen and respond effectively deepen listener loyalty."

Radio Can Remain Relevant Through An Industry-Wide Personality Power Play

"While large, heavily leveraged groups struggle under debt, medium and smaller markets continue to thrive and serve their communities."

Breaking

20 Brands in 20 Days: Chris Lloyd, WBAB & 106.1 BLI

"It's hard to fake Long Island. You gotta be it."

Cassette Comeback Defies Digital Music Streaming Dominance

"In a culture built around infinite, frictionless content, that kind of deliberate attention has become rare enough to feel almost radical."

Why the NBA Should Never Give up Their Spot to the NFL on Christmas Day

"The NFL is powerful enough to change the way sports fans consume Christmas Day. It is not powerful enough to make the NBA abandon it."

We Are What We Eat With Media Being the Meal

"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."