Peter Thiele

177 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

Why News/Talk Radio Hosts Are Losing Focus in the Studio

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Hosts and producers are so worried about missing a social media post, a text, a sext, or watching their DraftKings account. Let the studio be about radio.

Why News/Talk Radio Program Directors Should Stop Playing It Safe

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News/talk radio needs to innovate and not just play protect-the-platform strategies. Focusing on content and the imagination of experimenting is key

What Stephen Colbert’s Cancelation Can Teach News/Talk Radio Hosts

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If you are a news/talk host, your job is to tell the truth from your point of view. You don't want to be a parody of yourself.

Why Unpredictability Is News/Talk Radio’s Most Underrated Weapon

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There are hosts whose next sentence I can predict without hesitation. That is certainly problematic. The unexpected is essential for your show.

How News/Talk Radio Imaging Can Fix the Format’s Cume Crisis

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The more people listening, the better. Without strong cume, our shows and stations are built upon time spent listening.
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