Peter Thiele

160 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

News/Talk Radio Has a Blind Spot and It’s Costing You Listeners

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There is more to life than the news cycle, the president's latest social media post, those rascally Democrats, and other frequent topics.

Stop Blaming Cumulus Media — Wall Street Made This Mess

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The future of radio is in our hands. We didn't create this predicament, but we do have the opportunity to build that future.

As Midterm Elections Approach, Here’s an Interview Blueprint for News/Talk Radio Pros

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Always remember, you are in a privileged position. You get to ask questions for the people.

Don’t Let the State of the Union Swallow Your News/Talk Radio Schedule

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I am not saying to ignore the State of the Union. But we should all be focused on the biggest story, and that could be the State of the Union. More than likely, there will be something else.

The Case for Smarter Midterm Coverage on News/Talk Radio

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If you are in the growing audience game, a host totally focused on the balls and strikes of the congressional primary will lose listeners.
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

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"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."