What Retiring ESPN Analyst Lee Corso Should Teach News/Talk Radio Hosts About Entertainment
Lee Corso didn't beat you over the head with his coaching knowledge despite spending 30 years on the sidelines. And it's not what he will be remembered for.
Should News/Talk Radio Reevaluate the Value of Listener Phone Calls?
One of radio’s competitive advantages over a podcast is its ability to be live and react in real time. The medium needs to use that to its advantage.
Why Radio Hosts Need to Master This Skill to Go From Good to Great
This is something to consider as we ask listeners to sit through long breaks that can be, admittedly, cluttered at times.
What March Madness Can Teach News/Talk Radio Hosts About Topic Selection
The niche topics -- AKA, the underdogs -- are (generally speaking) dead.
News/Talk Radio Hosts Shouldn’t Embrace the Unexpected
You want to make sure your audience always knows where you’re going.