Pete Mundo

159 POSTS
Pete Mundo is a weekly columnist for Barrett Media, and the Vice President of News/Talk for Cumulus Media, while also hosting "Mundo in the Morning" and programming KCMO Talk Radio in Kansas City. Previously, he was a fill-in host nationally on FOX News Radio and CBS Sports Radio, while anchoring for WFAN, WCBS News Radio 880, and Bloomberg Radio. He’s also the owner of the Big 12-focused digital media outlet Heartland College Sports. To interact, find him on X @PeteMundo.

Radio Pros: Stop Saving Your Industry Pep Talks for National Radio Day

The only thing that will sink radio as a viable platform for high-quality content distribution and engaging advertising opportunities is the industry itself.

News/Talk Radio Needs to Turn Trump’s D.C. Police Takeover Into a Local Conversation

Rather than zooming in on the Washington D.C. specifics, zoom out from Washington D.C.

Why Losing Howard Stern and Stephen Colbert Is the Best Thing to Happen to Media in Years

There are business investments that are wise loss leaders, but do Colbert or Stern fit that mold in 2025?

What Shane Gillis Hosting the ESPYs Can Teach News/Talk Radio About Risk Taking

Don't always play it safe because it's easy. Take calculated risks. That's what ESPN did.

Why News/Talk Radio Hosts Can’t Rely on Social Media Algorithms to Drive Their Shows

Our social media feeds are critical to our jobs, but remember that the algorithms feed you what you're already looking for—and double down on it.

Breaking

Ten Years Of Locked On: The Rise of a Podcast Empire Eyeing Its Next Chapter

"There's a tendency that businesses have to hold things close to the vest... David and I don't believe that's a good strategy. Telling our story is important for everyone involved with Locked On."

Talk Radio Hosts Should Ask This One Question After Every Show

What piece of information, what opinion, what story did you share that someone felt so moved by that they'd bring it up with a coworker or fire off a text about it? If the honest answer is "I don't know," that's the problem worth solving.

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

"It offers a voice that reminds the listener that somebody is actually there."

Inside Manraze: How Def Leppard and Sex Pistols Members Formed a Trio

"Oh, he's in that bloody heavy metal band"