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Evan Roberts: ‘Álex Rodríguez Is So Freaking Awkward’

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This past Sunday during ESPN’s Sunday Night Baseball with Kay-Rod alternate broadcast on ESPN2, analyst Álex Rodríguez, as per usual, demonstrated an aspect of the game to viewers. Rodríguez, an accomplished slugger with close to 700 major league home runs, appears on the broadcast throughout the season with New York Yankees television play-by-play announcer and ESPN New York 98.7 radio host, Michael Kay. Together, the duo welcomes special guests and presents the game in a different way, utilizing the chemistry they fostered while Kay covered Rodríguez during his playing career.

On the most recent edition of the broadcast, Rodríguez described the technique to hit a baseball and how he changed his approach depending on whether or not he was taking batting practice. In the demonstration, he emphasized the difference between facing Larry Bowa throwing 55 mph compared to Roger Clemens firing fastballs at 95 mph and then made a seemingly abstruse and tasteless analogy.

“In batting practice, I’m coming at the ball from here; posture up and right down,” Rodríguez said. “You can’t get in trouble; it’s like you’re punching a little person with your right hand. It’s going – boom – right there with that knee down, and now you’re on top of the baseball.”

While Rodríguez quickly faced some backlash for the manner in which he spoke about hitting, it did not seem to make the impression some people expected it would. On WFAN’s new afternoon program Evan & Tiki, show producer and on-air contributor Shaun Morash emphasized that the lack of reaction underscored an important point about the presentation as a whole.

“I think it also shows us that nobody’s watching that broadcast if this didn’t go bigger,” Morash said.

Roberts, who is an avid fan of the New York Mets, was watching Karl Ravech, Eduardo Pérez and David Cone on the traditional Sunday Night Baseball broadcast at Fenway Park. He had attended one of the matchups over the weekend, sitting on top of the Green Monster, and wanted to see how the rubber match of the series would play out. Although Roberts’ Mets got pummeled 6-1 by the Red Sox, he was invested in the game and did not care what was happening on ESPN2. In fact, he did not even hear about the news until sports media outlet Awful Announcing posted information behind the remark.

“We’re concerned about the game,” Roberts said on behalf of Mets fans, “so we just want to watch the freaking game – we don’t want any interviews or side stories. If it’s a game we care less about, maybe so. I didn’t flip to it for a second – I was glued to, ‘Hey, could the Mets actually win this game?’ Yeah, but apparently A-Rod wants to assault little people.”

Roberts’ co-host Tiki Barber added on to give his thoughts on the odd analogy, especially since he has and will continue to broadcast NFL games this season for CBS Sports. There are times when he has to describe the technicalities behind preventing fumbles in football games, and Barber makes sure to contextualize things in the proper way. He affirmed that he would never use the imagery proffered by Rodríguez on Sunday night.

“When are you thinking about punching a little person? I’m serious,” Barber said. “Why would you say that? I know punching is the key because that’s what you do; you need to punch forward in order to drive. Same thing with golf – [in] your backswing to get the downwards stroke on the ball, you’ve got to punch downwards in a sense.”

Over the years watching him as a player and now as an analyst on ESPN and FOX Sports, Roberts has consistently noticed idiosyncrasies with Rodríguez. As a viewer, he feels that the three-time American League Most Valuable Player award-winner is somewhat peculiar.

“For as good-looking as he may be and as cool as he may be, he is so freaking awkward,” Roberts said. “Everything he does, including describing punching a little person, he kind of reminds me of myself. Not that I would say something like that [Tiki], but I would say something awkward; that’s what I would do.”

CBS News Radio App Shutting Down

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CBS News Radio has decided to shut down its standalone app and will push users to the main CBS News app.

When users open the app currently, they are greeted with a notification that reads “The CBS News Radio app will no longer be available after July 31. You can download the CBS News App for the latest breaking national news and world news headlines of the day and on the go!”

A screenshot of the CBS News Radio app shows the notification that the app will be ceasing operations next week.
A screenshot of the CBS News Radio app shows the notification that the app will be ceasing operations next week.

In the Apple app store, the app has a 2.1-star rating out of 5, with many users complaining about the app constantly crashing and being difficult to navigate.

The announcement comes after a time of upheaval at the network. Earlier this month, CBS News Radio Vice President and General Manager Craig Swagler departed the position after 22 years with the company. He was subsequently named the President and General Manager of Baltimore’s Your Public Radio and its NPR-affiliated station.

Additionally, White House correspondent Steven Portnoy exited the network to rejoin ABC News Radio in a similar capacity.

WTOP Names Anne Kramer New Afternoon News Anchor

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WTOP has announced that Anne Kramer will serve as the station’s new afternoon news anchor.

Kramer will anchor from 2:00-7:00 PM alongside Shawn Anderson on the Washington D.C. all-news station.

“I am excited to be a full-time member of this legendary news station,” said Kramer. “I am looking forward to working alongside Shawn Anderson, with his years of experience, as we give listeners the most up-to-date and accurate information they need to make informed decisions as they go about their day.”

Kramer joined WTOP in 2021 after working at WBAL Newsradio in Baltimore for 25 years as a full-time anchor and reporter. She is a winner of multiple Chesapeake AP Awards and won a National Edward R. Murrow Award for her reporting on Baltimore’s 911 system.

“From the day Anne started at WTOP, I have loved her passion for storytelling. Anne puts our listeners first and is always thinking about how she can help them understand what is going on in their worlds,” said WTOP Director of News and Programming Julia Ziegler. “Our listeners are in great hands with Shawn and Anne each afternoon.”

Kramer steps into the role previously held by Hillary Howard, who departed WTOP in June after 18 years at the station.

Clay Travis Announces Nationwide Book Tour

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OutKick founder Clay Travis announced a nationwide book tour for his upcoming publication “American Playbook.” Travis co-hosts the nationally syndicated The Clay Travis & Buck Sexton Show

According to the book’s publishing company, Simon & Schuster, the book will focus on the GOP period of decline and a warning sign for the current state of affairs. Travis writes that to reverse their fortunes, it is imperative that the GOP discard their old strategies and come up with innovative approaches to win elections and engage fervent supporters. 

“Whether it’s advice on how to exploit the weakest link on the opposing team or how to capitalize on fast break opportunities in the press, Travis provides a surefire gameplan inspired by winning strategies in sports that will finally give conservatives an edge over the competition,’ a description reads.  

Below is a list of the days and dates on which Travis will be available to sign and discuss his new book:

– August 7th, Bookends in Ridgewood, NJ, at 6 pm for a book signing and photo op. 

– August 8th, virtual event at 3 pm ET. 

– August 9th, Books-A-Million in Fairview Park, Ohio, at 5:30 pm, book signing and photo op. 

– August 10th, Eagle Eye Books in Atlanta, Georgia, for an offsite moderated talk at 7 pm. 

– August 14th, Barnes & Noble in Layton, Utah, at 6 pm for a book signing and photo op. 

– August 15th, Books-A-Million in Katy, Texas, at 6 pm for a book signing and photo op. 

– August 16th, Books-A-Million in Brandon, Florida, at 5 p.m. for a book signing and photo op. 

-August 17th, Books-A-Million in Nashville, TN, at 6 p.m. for a book signing and photo op. 

– August 22nd, The Pabst Theater in Milwaukee, WI, for a moderated talk at 8 pm. 

Do Any Leagues Make Sense For Apple Global Rights Strategy?

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As an entertainment product, I think Apple TV+ is really on to something. The company has the budgets to create shows that big stars like Harrison Ford and Reese Witherspoon want to be a part of. It has movies like Coda that win Oscars and shows like Ted Lasso that become part of the cultural zeitgeist. 

When it comes to Hollywood, Apple is in good shape. It may be a tech company, but it knows how to operate as a movie studio.

Can we say the same thing for sports? 

Give credit where it is due. Apple TV+ is trying some cool stuff in the sports world. The company has the money and seemingly the desire to be a serious player in the sports rights market. I am just not sure they know the rules of the world they have entered.

Earlier this week, Eddie Cue, the SVP of services for Apple, told The Daily Mail that he wants to do deals that give Apple the rights to air events in multiple markets. It’s a grand ambition and bold vision. That is what Apple is known for, but will they find a partner that wants to do business that way?

“We’re a global company. We have customers in every country in the world,” Cue said. “And it’s not exciting for me to have something that you can have but you can’t have.”

Cue’s desire is understandable. Apple products can be found all over the globe, and if you have bought a new Apple product of any sort at some point in the last four years, you know that they all come with a trial subscription to Apple TV+. It would be great to tell buyers that they are all getting the same thing no matter where they live. It just isn’t realistic when it comes to sports rights.

The tech world may try and sell this as a bold vision. Writers and leaders will say any pushback from leagues used to dealing with traditional broadcasters is just proof of how far ahead of the game Apple is. 

I would argue that the reality is that Cue’s stated goal is not only unrealistic, but it doesn’t really make business sense. If you want global broadcast rights to a sport, you are either going to have to commit to overpaying for every sport or accept that there is a very small pool that it makes sense to swim in.

Now, Apple is Apple. If Cue really wants to, he can say that the line to acquire NBA rights (as an example) forms behind him and starts at $7 billion. The coffers of big tech really are astounding.

But why would Apple want to do that? Basketball has global appeal, so maybe that is a bad example. If you pay tens of billions for global broadcast rights to Major League Baseball, can you ever really get your money’s worth? Does the league have enough appeal in Europe, Asia and Africa to justify paying a price based on coverage on all seven continents? 

The company is kind of living through this right now with MLS. Soccer is growing in the US, and having the rights to the teams people can actually hop in their cars or on public transportation and go see is a good thing. But worldwide, MLS is barely a blip on the radar. Global Football Rankings ranks it the 16th best league in the world. The addition of Lionel Messi will surely draw some eyes in the short term, but who in England, Spain, Germany, and Italy, where the best leagues in the world are, is signing up for Apple TV+ because they get MLS games?

From a business standpoint, Apple has really painted itself in a corner. What sports and leagues can offer worldwide broadcast rights that make sense to shell out big money for? 

As best I can tell, the list is limited to the four aforementioned European countries’ top soccer leagues, the NBA, Formula 1 racing, UFC, and tennis. Even golf doesn’t quite make the cut. You have to think about what sports have enough value everywhere. Even the low end of interest has to justify the price, because no matter what, if this is the path forward for Apple, it will always be paying based on the value of the sport to the market most passionate about it.

I like visionaries when they have something truly impressive to offer, and I have been impressed with streamers’ willingness to experiment with their game broadcasts. I want to see more of it. 

If Eddie Cue can deliver a product worthy of his plan, regardless of what sport or league Apple sells to come aboard, I am all for it. Apple just has to accept that even finding out if this makes sense is going to cost multiple billions of dollars. If they want to pay it, awesome. Then all they have to do is not screw up the presentation of a sport or game that people all over the world love.

Jason Hammer Doesn’t Wanna Be a Rush Limbaugh Wannabe

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In a corner office tucked away on the fourth floor of WIBC Radio in downtown Indianapolis, Jason Hammer is getting ready for another show alongside his partner Nigel Laskowski. Having experienced the feeling of being an outsider looking in, Hammer is familiar with the industry’s challenges but considers himself a student of the broadcasting game with a deep appreciation for the predecessors who paved the way.  

Nearly seven years ago, Hammer joined the station as the Promotions Director and eventually ascended to become co-host of the highly-rated Hammer and Nigel.

Prior to his arrival, he had been laid off from his marketing job at a casino and was out of the business. The Hammer and Nigel Podcast, which was broadcast from a bar, was already attracting a sizable audience, and it provided both Hammer and Nigel with exposure and an outlet for their creative energies. They managed to secure a few advertisers, including a limousine company that could transport their guests to and from events while hanging out at a bar. 

You must understand the immense effort Jason Hammer has put into reaching his current position. The broadcasting industry is notorious for its tendency to hire and fire employees, yet Hammer has faced numerous opportunities to abandon his passion for broadcasting.

Despite the challenges, he persevered and remained steadfast in pursuing his dreams. He could have easily opted for a career as a marketing executive, but he had unwavering faith in himself and his abilities. In a world where dishonesty is rampant, Hammer takes pride in his authenticity and staying true to who he is. 

During a conversation with Barrett News Media, Hammer shares his observations on talent development trends in the industry. He also addresses whether he critiques other talk show hosts behind the scenes, explains how he’s built a dynamic on-air relationship with his partner Nigel Laskowski and reflects on how the untimely passing of comedian/radio talent Ron Sexton deeply affected him. 

Ryan Hedrick: Before we get into your career, let’s discuss the untimely passing of Ron Sexton, a comedian known for portraying Donnie Baker on The Bob and Tom Show.  

Jason Hammer: It’s heartbreaking because he was such a fun guy to be around. He coached baseball, he did stand-up comedy, and he was a great sports talk show host before making his way over to The Bob and Tom Show. Being that diverse is something that warrants the respect of the broadcast community.

He wasn’t just one-dimensional. He could easily be one-dimensional and be the “voices” guy on Bob and Tom, but that’s not who he was. He toured around the country; he coached kids’ baseball. That kind of stuff is awesome.    

RH: How long have you been working at WIBC?  

JH: I came to WIBC several years ago as the Promotions Director. I had been working at the casino in Shelbyville [Indiana] doing marketing, and they made some changes, so I got blown out. I was out of radio for a little bit, and so was my partner, Nigel [Laskowski], and we started this podcast because we still had this creative bug going. The podcast took off, and everybody loved it. We used that [podcast] to get some momentum going and get back into the game.   

From there, Nigel started doing some voice work, I became the promotions and marketing guy here at WIBC, and then from there, we got a weekend show, did some fill-in work on The Fan 93.5/107.5 FM, got a night show, and I think they were grooming us for what eventually became the afternoon show.   

RH: How did you feel when you were announced as a full-time host, alongside your partner, for the afternoon show at WIBC?  

JH: It was about six months after the Trump election, and we got the keys to the afternoon show. At the time, the station wasn’t having the success that it’s having now. Tony Katz was starting to get into his groove in the mornings, Greg Garrison, who had been an icon in the middays, was inching towards retirement, and The Chicks on the Right in the afternoon were doing their thing, but the station didn’t have the numbers and the revenue that it has right now.   

We knew we had a big opportunity here, but we knew we were going to have to build and grow our own audience. The show we do is not your traditional news/talk show. It’s not your mom and dad’s news and talk show; in fact, we make fun of those types of shows.

Every city has an Aldi version of Rush [Limbaugh]. That’s not what we do. We try to be conversational, we try to be funny, and we try to mix in some bits and humor because that’s who we are. But we’re not giving you a lecture. We’re doing a show, and I think there’s a big difference there.   

RH: Many talk show hosts often say things solely to keep or increase their audience. However, Hammer and Nigel are not like that. How long did it take for you and Nigel to develop your unique style? 

JH: I think that was early on, like, as long as we’ve been in radio — because we didn’t come up ideally wanting to be political talk show hosts, we came up wanting to be great broadcasters and do a good show — so we’ve always said, ‘I don’t like any of these people.’

95 percent of politicians, I don’t want to be friends with. I really don’t. If given the opportunity of hanging out at a State Dinner for the Republicans or staying at home and gambling on sports, sign me up for gambling.   

That’s important to who we are. We’re not bought, we’re not paid for, and we can be completely honest. I’ve been ripping the Republican nominee for Mayor here in Indy because he’s been acting like a Democrat. I don’t have to worry about hurting the feelings of my friends at the Indiana GOP because I don’t do my show for them. I do the show for the people listening that are in their car that need a mouthpiece that need somebody to say what they want to say out loud.   

RH: Before transitioning to FM, WIBC was an AM station. What is your opinion on AM radio’s importance and potential preservation in the industry? 

JH: News/talk radio, along with sports, will always have a place on the dial. Things like AI can take over music. I could totally see that. Now, when it comes to someone driving along in their car and wanting to hear a conversation, I think there will always be a place for news/talk radio and sports radio, assuming it’s done well.   

I hated hearing that AM radio was going through all that. There’s some great programming on AM radio. You go around this country, and some of the best stations are on AM radio. Our friends in Cincinnati have a phenomenal station called “The Big One” 700 WLW.

The fact that you’ve got a Senate that’s led by Democrats and a lot of big names in the House that realize this is freedom of speech, this is men and women speaking their minds here, let’s get rid of it.

That’s kind of the playbook for the left. They don’t like to hear differing opinions. They don’t like to hear free speech. AM radio is doing something right if people want to get rid of it.   

RH: Are there any talent development trends in the news/talk format that catch your attention, either positively or negatively? 

JH: You’ve got people that want to be Rush. There’s only one Rush. The dude that put talk radio as it exists today on the map. You could take some of the things that he wanted to do, but you have to do that yourself. You can’t be dime store Aldi’s Rush.  

The other thing is, I think with the success of Greg Gutfeld’s show on Fox News, you’ve got a group of unfunny people who have never been funny now trying to do comedy on news radio, and it’s painful. It’s like that one guy in Good Morning Vietnam, ‘In my heart, I know I’m funny’. You get that a lot. There’s nothing wrong with doing what you do. If you’re funny, be funny. If you’re a flamethrower, bring the heat.  

RH: Do you often critique other talk show hosts, playing the role of a Monday Morning Quarterback? 

JH: Yes, one hundred percent. I’m a total Monday Morning Quarterback. It’s not just all negative [if they do something well, I’ll go back and listen to it]. I take a lot of road trips. If I’m driving down to Tennessee, I want to hear what the Nashville guys are talking about. If they’ve got something that I think is cool, I’ll listen to that podcast later, but if it’s something that’s brutally bad, note to self, ‘Don’t be that guy.’  

RH: What do you think is the reason behind your exceptional chemistry with your on-air partner Nigel Laskowski? 

JH: We do the work, we prepare, we’ve got a good rapport, and we’re both family guys. We study the art of broadcasting. We’re like radio Money Ball, guys.  

Dan Patrick: ‘Do Networks Want Deshaun Watson on in Primetime?’

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With the litigation and suspension behind him, Cleveland Browns quarterback Deshaun Watson can focus on preparing to play a full season. But Dan Patrick doesn’t know if Watson’s baggage is worth spotlighting Cleveland on national television.

Patrick on Tuesday was discussing recent comments by Watson at training camp lashing out at the media over coverage of civil proceedings and allegations that Watson was a sexual predator. Patrick said in terms of Watson and the Browns, there’s a reason why networks aren’t clamoring to throw Cleveland in prime time. But Deshaun’s actions have a lot to do with it.

“They’re not must-see TV,” Patrick said. “If Deshaun Watson didn’t have this off the field, then he would be a must-see quarterback. I don’t know how many times the Browns are going to be on national TV, but if I’m a network executive – CBS, NBC, ESPN – how many times do you want them?”

Dan felt like even when the games aren’t in the national window, Watson’s off-field issues are still going to be a topic of conversation. It shouldn’t dominate the rundown of the broadcast, but it needs to be brought up.

“You want to present the facts, but how much time do you spend on something like this?” Dan asked. “Your pre-game show. Nobody wants to hear that Deshaun Watson, the media was out to get him. We want to see him play football.”

Twitter vs. X: After the Hot Takes Settle

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I swear that I did not sign on to write a weekly column here to become a social media critic. Unfortunately, right now in media, social media — especially Twitter — is changing the fastest, creating the most dynamic storylines and impacting my life the most.

So, here we go.

X vs. Twitter vs. Me.

Usually, I start my work day anywhere from 4:30-4:45 am. I make coffee, shower (on most days), drive 20 minutes to the WTIC 1080 studios and finish researching for the day’s show which goes live at 5:30 am. Earlier this week, when in a matter of hours, Twitter owner Elon Musk went from teasing a Twitter brand change to actually doing it, I was checking my phone somewhere between the coffee and shower phases.

I consider myself one of the first people in America to experience it.

I didn’t like it.

To be honest, the X feed wasn’t even loading on my aging laptop once I got to the studio, and my phone still had the bird (yeah! – for two hours), but once I re-booted, the ominous 24th letter was right there, staring me in the phase, I mean face.

And how meta of the moment for X to also be trending.

In case you have not picked up on it, I’m old-school Twitter – someone on the site for 10 years or more and quite rhythmic in my usage. Couple that with my AARP-eligible age, perhaps, I’m not the target audience for the switch from blue bird to the Stanley Kubrick-esque X.

Too much. Too fast. And for too little reason.

The majority of responses to the change have been negative, yet those who hold faith in Musk say it’s the beginning of the end of Twitter as a news/information platform and the beginning of Twitter as the so-called everything app – social media, payments, video, crypto, messaging etc.

It’s something that’s worked overseas – China’s WeChat is often cited as an example – but hasn’t caught on here in the States.

Granted, for me, Twitter has always been about information, and I don’t care about crypto, shopping, or a new payment method. From that perspective of information-first, Twitter has been slipping for years, pre-dating Musk’s arrival, yet it’s been worse under his ownership. Seeing the X — didn’t it feel like a new fashion design “X … by Musk”? — on the masthead was something that did not excite me.

I was not alone.

Cronin is a Connecticut-based marketing/advertising/PR agency, and Katie Lukas is its Head of Strategy. I asked her a lot of questions about it.

“It could really go either way,” she said of the Twitter re-branding. “X feels like a bigger idea than Twitter, so you can see where he’s going with it, but the way he’s going about it is so capricious that it feels like re-branding by fiat rather than something that’s thoughtful or intentional.”

That one got me looking at the dictionary for both “capricious” and “fiat”, and suffice it to say, Ms. Lukas used them both splendidly well. It does seem like Musk went into the office on the weekend, and said, “Hey, I love the letter X. Let’s get rid of the bird and put an X up there. Everyone will love it, and we will win.”

Then, people got to work on the strategy, and he said, “No, I mean now.”

(Quoted sequence a fictional dramatization to emphasize both Lukas’ points and the fact that she used those words so well!)

“Changing perceptions around Twitter, changing that brand, changing behavior – he doesn’t want us to say tweeting anymore, he wants us to say X’ing – that’s really tough,” Lukas said. “I don’t know if that will ever get off the ground.

“That’s a significant change in human behavior.”

Why not get closer to that everything app, or whatever you want to call it? If it was a concept my linear mind could embrace, maybe I would care less. For now, it’s way too abstract and not even confirmed that it’s what Musk is aiming to try and do.

Take Meta and Alphabet. I didn’t like either of the parent company name changes, but both let me at least continue to grasp the terms “Google” and “Facebook”. It was ultimately just an added layer of branding that was meant to envelope it all, and not negate anything.

This feels different.

“When you look at something like the Meta or the Google/Alphabet re-brand, they have a master brand and kept Google, kept Facebook because of that brand equity and all of the love people have for those brands,” said Lukas, who would not go so far as to predict X’s failure. “It does feel that there’s some destructiveness here in terms of sentiment and consumer associations with an iconic brand that still has a lot of meaning in today’s pop culture.”

This is where both capricious and fiat come back to mind.

“It seems like it is Elon’s house party and we should feel lucky to be invited rather than something we’re eager and happy to be at – that virtual and digital commons the way it was in the past,” Lukas said. “It feels like we’re moving away from that.”

In five years, if Twitter is where I eat, sleep, play, and consume then there will be a mea culpa – maybe the week after I admit Threads was successful? – but for now, it feels like another disappointing development with something I love, akin to maybe how I felt when Tom Brady went to Tampa Bay. I still wanted him to win wherever he went, but I was so sad the uniform was going to be different.

“To rip off that band-aid is painful,” Lukas said of the abrupt brand change … not my Tom Brady metaphor.

Fourth of July Cable News Specials See Slight Drops From 2022

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Fourth of July celebrations of America’s independence were on full display on the cable news channels during the week of July 3.

For the third consecutive year, CNN presented its The Fourth in America concert and fireworks special in prime time. This year, it was hosted by Dana Bash, Boris Sanchez, Victor Blackwell, and Cari Champion and featured performances from Alanis Morissette, Darius Rucker, Demi Lovato, Post Malone, Shania Twain, Brad Paisley, Ludacris, and The United States Air Force Band. The viewer track of the all-night, coast-to-coast celebration was, as follows, according to Nielsen Media Research:

  • 7:00-8:00 p.m. ET: 0.674 million viewers; 139,000 adults 25-54
  • 8:00-9:00 p.m. ET: 0.714 million viewers; 183,000 adults 25-54
  • 9:00-10:00 p.m. ET: 1.112 million viewers; 265,000 adults 25-54
  • 10:00-11:00 p.m. ET: 0.767 million viewers; 199,000 adults 25-54
  • 11:00 p.m.-midnight ET: 0.601 million viewers; 168,000 adults 25-54
  • midnight-1:00 a.m. ET: 0.510 million viewers; 149,000 adults 25-54

The six hours averaged 730,000 viewers including 184,000 within the key 25-54 demographic.

On the downside, this marked declines of 12 percent (in total viewers) and 9 percent (in adults 25-54) from last year; it was down even steeper from just two years ago: -44 percent (in total viewers) and -38 percent (in adults 25-54).

But one significant positive — perhaps as a reflection of today’s linear viewing patterns trending downward, despite the potency of news programming on TV — the 9 p.m. hour of CNN’s “The Fourth in America” was the week’s top cable news telecast among adults 25-54 (the first time ever the special has done so in its respective holiday week for the past three years); the 10 p.m. hour ranked ninth for the week.

In addition, the holiday helped lift CNN to the week’s No. 1 cable news outlet spot in prime time based on the key 25-54 demo.

Fox News Channel managed to outdraw CNN in total viewers in prime time (FNC’s 1.08 million from 8-11 p.m. vs. CNN’s 864,000) to be the most-watched in cable news on July 4th.

FNC’s A Big Independence Day Celebration from 8-10 p.m. drew 1.216 million viewers which included 96,000 adults 25-54. Its total audience was nearly on-par with its 2021 edition (1.241 million) but shed nearly half of its key demo from two years ago (167,000). Their 10 p.m. special was entitled Home of the Brave (806,000 viewers; 59,000 adults 25-54).

MSNBC reaired its news special Love and the Constitution (274,000 viewers) from 8-10 p.m.

But as the country hosts many celebrations, it’s also a somber holiday as gun violence has become more prevalent within the past decade. CNN’s website published a report that July 4 is the deadliest day of the calendar year for mass shootings.

It was just one year ago that seven were gunned down at a parade in Highland Park near Chicago. This year around the holiday, there were mass shootings in Fort Worth, Shreveport, and Philadelphia.

In southwest Philly, on the evening of July 3, a disguised shooter used a rifle to fire randomly at vehicles and pedestrians, killing five people and wounding two others. In the afternoon of July 4, the Philadelphia Police Department held a press conference (from 3:08-3:25 p.m. ET) detailing the incident and that the suspect had been detained. Fox News Channel led cable news in televising the press conference with 914,000 viewers.

It was not noted as a special report by Nielsen on CNN nor MSNBC, but for the 3-4.p.m. hour, CNN delivered 592,000 viewers and 125,000 adults 25-54 (which bested the 94,000 drawn by FNC in the aforementioned 17-minute period); MSNBC, from 2-4 p.m., posted 459,000 viewers and 48,000 adults 25-54.

Cable news averages for July 3-9, 2023:

Total Day (July 3-9 @ 6 a.m.-5:59 a.m.)

  • Fox News Channel: 0.975 million viewers; 109,000 adults 25-54
  • MSNBC: 0.599 million viewers; 62,000 adults 25-54
  • CNN: 0.424 million viewers; 82,000 adults 25-54
  • HLN: 0.155 million viewers; 41,000 adults 25-54
  • Newsmax: 0.148 million viewers; 14,000 adults 25-54
  • CNBC: 0.109 million viewers; 26,000 adults 25-54
  • Fox Business Network: 0.098 million viewers; 17,000 adults 25-54
  • The Weather Channel: 0.085 million viewers; 16,000 adults 25-54
  • NewsNation: 0.050 million viewers; 9,000 adults 25-54

Prime Time (July 3-8 @ 8-11 p.m.; July 9 @ 7-11 p.m.)

  • Fox News Channel: 1.215 million viewers; 103,000 adults 25-54
  • MSNBC: 0.856 million viewers; 82,000 adults 25-54
  • CNN: 0.543 million viewers; 110,000 adults 25-54
  • Newsmax: 0.230 million viewers; 25,000 adults 25-54
  • NewsNation: 0.076 million viewers; 13,000 adults 25-54

Top 10 most-watched cable news programs (and the top programs of other outlets with their respective associated ranks) in total viewers:

1. The Five (FOXNC, Wed. 7/5/2023 5:00 PM, 60 min.) 2.563 million viewers

2. The Five (FOXNC, Thu. 7/6/2023 5:00 PM, 60 min.) 2.398 million viewers

3. The Five (FOXNC, Fri. 7/7/2023 5:00 PM, 60 min.) 2.364 million viewers

4. The Five (FOXNC, Mon. 7/3/2023 5:00 PM, 60 min.) 2.120 million viewers

5. Jesse Watters Primetime (FOXNC, Thu. 7/6/2023 7:00 PM, 60 min.) 1.892 million viewers

6. Special Report with Bret Baier (FOXNC, Wed. 7/5/2023 6:00 PM, 60 min.) 1.701 million viewers

7. Jesse Watters Primetime (FOXNC, Wed. 7/5/2023 7:00 PM, 60 min.) 1.692 million viewers

8. Hannity (FOXNC, Thu. 7/6/2023 9:00 PM, 60 min.) 1.677 million viewers

9. Hannity (FOXNC, Wed. 7/5/2023 9:00 PM, 60 min.) 1.676 million viewers

10. Gutfeld! (FOXNC, Wed. 7/5/2023 11:00 PM, 60 min.) 1.637 million viewers

13. Last Word with Lawrence O’Donnell (MSNBC, Thu. 7/6/2023 10:00 PM, 60 min.) 1.592 million viewers

80. CNN’s 4th In America “2023” (CNN, Tue. 7/4/2023 9:00 PM, 60 min.) 1.112 million viewers

365. Forensic Files (HLN, late Sun. 7/9/2023 1:30 AM, 30 min.) 0.325 million viewers

428. Varney & Company (FBN, Mon. 7/3/2023 10:00 AM, 60 min.) 0.260 million viewers

498. Fast Money Halftime Report (CNBC, Thu. 7/6/2023 12:00 PM, 60 min.) 0.218 million viewers

558. Mayday: Air Disaster “(202) Miracle Escape” (TWC, Sun. 7/9/2023 5:00 PM, 60 min.) 0.188 million viewers

625. Cuomo (NWSN, Wed. 7/5/2023 8:00 PM, 60 min.) 0.153 million viewers

Top 10 cable news programs (and the top  programs of other outlets with their respective associated ranks) among adults 25-54:

1. CNN’s 4th In America “2023” (CNN, Tue. 7/4/2023 9:00 PM, 60 min.) 0.265 million adults 25-54

2. Gutfeld! (FOXNC, Wed. 7/5/2023 11:00 PM, 60 min.) 0.263 million adults 25-54

3. The Five (FOXNC, Thu. 7/6/2023 5:00 PM, 60 min.) 0.257 million adults 25-54

4. The Five (FOXNC, Wed. 7/5/2023 5:00 PM, 60 min.) 0.257 million adults 25-54

5. The Ingraham Angle (FOXNC, Wed. 7/5/2023 10:00 PM, 60 min.) 0.219 million adults 25-54

6. The Five (FOXNC, Fri. 7/7/2023 5:00 PM, 60 min.) 0.218 million adults 25-54

7. Gutfeld! (FOXNC, Fri. 7/7/2023 11:00 PM, 60 min.) 0.209 million adults 25-54

8. Gutfeld! (FOXNC, Thu. 7/6/2023 11:00 PM, 60 min.) 0.205 million adults 25-54

9. CNN’s 4th In America “2023” (CNN, Tue. 7/4/2023 10:00 PM, 60 min.) 0.199 million adults 25-54

10. Fox & Friends Saturday (FOXNC, Sat. 7/8/2023 8:00 AM, 60 min.) 0.198 million adults 25-54

21. All In with Chris Hayes (MSNBC, Wed. 7/5/2023 8:00 PM, 60 min.) 0.162 million adults 25-54

129. Forensic Files (HLN, late Thu. 7/6/2023 12:00 AM, 30 min.) 0.107 million adults 25-54

403. Closing Bell (CNBC, Thu. 7/6/2023 3:00 PM, 60 min.) 0.059 million adults 25-54

473. Weekend Recharge (TWC, Sun. 7/9/2023 12:00 PM, 60 min.) 0.048 million adults 25-54

494. Legends & Lies (FBN, Tue. 7/4/2023 1:00 PM, 60 min.) 0.047 million adults 25-54

627. Dan Abrams Live (NWSN, Wed. 7/5/2023 9:00 PM, 60 min.) 0.030 million adults 25-54

Source: Live+Same Day data, Nielsen Media Research

Stugotz: Every Journalist Became a Sports Talk Radio Host And it Bothers Them

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There was a time when there was a clear dividing line between sports writers and sports radio hosts. But in Stugotz’s eyes, the evolution of the industry has forced writers to evolve and embrace some of the most fundamental elements of sports talk radio.

Stugotz was discussing the latest developments in the back and forth between Stephen A. Smith and Dan Le Batard on Tuesday’s edition of The Dan Le Batard Show with Stugotz, and Stugotz said as pertains to debating topics, that’s an area journalists never used to want to delve into.

“Journalists always looked down at sports radio hosts like they were better than we were,” Stugotz said. “And so no one wanted to be a journalist and then have to cave in to being some form of Mike and the Mad Dog.”

“They debated everything and then guys like Dan and Stephen A., who probably said to themselves at some point, ‘I’ll never do what they do,’ well they’re doing something close to what it is they do, to what radio hosts do,” he added.

Stugotz continued that even more so now, the line has blurred especially as digital media has changed.

“They have all become sports radio hosts debating every single little topic and at some point in their lives, they swore to themselves, ‘I’ll never do what Stugotz does,'” he said. “Well I’ve got news for ya. You’re all a bunch of Stugotzes. Every one of you!”