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Chris Plante: I Don’t Know If Reports of Bud Light Losing Value Are True But I Hope So

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Bud Light reportedly lost $5 billion in market value after announcing a partnership with Transgender activist Dylan Mulvaney. On Friday, WMAL Radio host Chris Plante discussed a significant cultural shift in the marketing habits of big companies in the United States and claimed that he would no longer consume Bud Light based on the product’s politicization.

“I don’t boycott things; I am not a boycotter, although I haven’t bought Coca-Cola in a long time since they started their diversity training, and that training recommended that they be less white, which is racist.”

According to Plante, companies established to offer a particular product to the public should adhere to their core mission and avoid involvement in politics to prevent diluting their brand identity.

“Fox News’ Mark Thiessen said on Thursday that this push for Diversity, equity, and inclusion within companies is corrosive,” Plante said.

Alissa Heinerscheid told media outlets that the reason for partnering with Mulvaney was to evolve and elevate the brand.

“I don’t know for certain whether Bud Light has lost five billion dollars in market share, but I would be pleased if they had,” Plante stated. “Why does everything have to do with what’s in a person’s pants? Why is it all about that? It doesn’t have to be, and it wasn’t about ten minutes ago. It’s the Human Rights Council that gives a score to these companies. The more enlightened you are with gay, trans things, they give you a higher score.”

“Bud Light blew up their existing customer base in favor of one-third of one percent of the population of New York City and Los Angeles. It doesn’t seem like a good move to me,” he added. “But what do I know? I didn’t go to Harvard or the Wharton Business School.”  

Howard Kurtz Promises ‘Fair and Down-the-Middle Coverage’ Of Dominion v. Fox Trial

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The trial in the high-profile Dominion Voting Systems defamation lawsuit against Fox News begins on Tuesday. “Media Buzz” host Howard Kurtz discussed the reaction from the mainstream media during Sunday’s program. Kurtz said much of the press is rooting for Fox to lose the case. 

“I can assure you that I will provide fair and down-the-middle coverage of this $1.6 billion lawsuit about coverage of false election fraud claims in 2020 despite working here,” Kurtz stated. 

Kurtz talked about Abby Grossberg, a now-fired Fox News producer who has filed a separate lawsuit against Fox News, claiming that she had audio recordings of Maria Bartiromo interviewing former President Donald Trump and former lawyers Rudy Giuliani and Sidney Powell. She has accused the network of withholding that evidence. 

“A Fox spokesperson said the network didn’t even know about these tapes until March 20th,” Kurtz said. “Two of the recordings were played in court and leaked to MSNBC. One of them, when Maria [Bartiromo] asked for proof of some fraud accusations that Giuliani was making, said what about this Dominion software? He hesitated and stated, that’s a little harder.” 

Kurtz asserted that Judge Davis damaged part of the network’s defense by ruling that Fox News could not argue that it carried false allegations of election fraud by Trump allies just because they were newsworthy. 

“Judge Davis said just because someone is newsworthy doesn’t mean you can defame someone. Fox also contends that other network hosts and guests told viewers there’s no convincing evidence that the election had been rigged.” 

In a ruling favorable to Fox, Davis ruled Dominion cannot bring up January 6th except in the most narrow circumstances because the Capitol riot is not part of the trial.

Is Podcasting Now the Only Path to a Sports Radio Career?

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As the XFL and USFL overlapped the weekend, I spent time questioning how sports radio develops talent in 2023. Truthfully, I didn’t like the answer.

Outside of some major market stations, many sports radio brands simply turn on the national satellite after 6:00 or 7:00 PM, and some stations leave it on all weekend. That fact isn’t a problem solely seen in sports radio, though. Many formats operate under the same guise but are able to simply play more music rather than develop talent. But that isn’t the case in sports radio.

Outside of live game broadcasts, you’ve gotta have somebody talking about sports on your station. And the former proving grounds of nights and weekends don’t seem like it really exists anymore.

I understand the thought process, especially from a budget standpoint. Why spend money for a weekday show from 6:00-10:00 PM or a Saturday show from 10:00 AM-2:00 PM when you can turn on either ESPN Radio, FOX Sports Radio, or CBS Sports Radio?

Well, if you look around at some of the largest and best sports radio stations in America, there are several hosts who got their start either hosting the night or weekend shift, and parlayed that growth and success to more important dayparts.

It appears to me as if there are really only two avenues to success if someone wanted to dream of sports radio stardom in 2023: start as a producer and work your way up, or start podcasting about the teams that play in the city you want to work.

That’s really it. For the most part, there’s not a whole lot of ladder-climbing anymore. Sports radio doesn’t appear to be like sports television. Many in sports radio work at a station near their hometowns, and they talk with the utmost passion about the local teams, just like a fan would. The “I got my first job out of college in Billings, Montana before working in St. Cloud, Wichita, and Fresno until I got into my top 50 market job” story isn’t nearly as prevalent in sports radio as it is in sports television.

But with local opportunities becoming increasingly rare, the barrier to entry in the audio space is lower than its ever been. Anyone with a microphone and a computer can pump out decent-sounding audio, and many have taken the opportunity.

However, there’s something about live, local sports radio that can’t and won’t ever be able to be replicated with a podcast. Finding out who you are on the air, what your style is, and how to interact with callers/listeners in the moment is much more difficult when you’re not operating with a safety net.

It seems as if local sports radio stations have taken the NFL approach to developing talent. MLB, the NHL, and NBA all have minor league systems where they can park prospective players, let them develop, and figure out what their future might look like in the big time.

But the NFL outsources its development to college football. While the MLB, NHL, and NBA see expenses in their minor league teams, development costs the NFL nothing. They only identify their top talent after they’ve shown mastery of the proving ground below the top step of the ladder.

And I think that’s the view sports radio has taken. Why spend valuable resources investing in a local host in a nighttime or weekend slot, when I can simply turn on the satellite, or let someone develop themselves as a podcast host before I consider them as a potential hire down the line?

I’m not saying it’s the right way or the wrong way to do it, but it does beg the question of what incentive it gives to prospective sports radio hosts?

If your options are:

A) Start at a sports station as a producer (probably making minimum wage, or slightly more, if you’re lucky) hope you impress someone and get the opportunity to one day host in a fill-in/vacation/holiday capacity, and pray that opens a path to a bigger role

B) Work a full-time job in another industry and start your own YouTube show/podcast, develop yourself and your audience, and hope that leads to bigger or better opportunities

Which one would you be more like to choose?

I know which one it would be for me. And plenty of content creators are choosing the path that leads them away from sports radio.

The proving ground doesn’t really exist. And maybe the sports radio format is better for it. Because there isn’t much opportunity for on-the-job training. The pressure to come into a situation and immediately perform is felt by everyone launching a new show or brand. And yet, the opportunities to learn, train, and hone the craft are shrinking.

It’s a lot to ask struggling corporations to invest in the “farm team” of a sports radio station. But in my eyes, it’s a worthwhile investment.

I believe in sports radio. I believe in sports radio’s future. And I think for sports radio to continue to succeed, an investment needs to be made in building the next generation of the format’s stars. I don’t see that happening, and if it doesn’t soon, the best talent is going to find other outlets and avenues to draw audiences away from the medium we’ve grown to love.

The WFAN Family Remembers Rick Wolff

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In 1998, Rick Wolff had an interest in working in sports radio and specifically at WFAN in New York. His father, legendary sportscaster Bob Wolff knew then WFAN Program Director Mark Chernoff, and a meeting was arranged.

During the meeting, Chernoff learned that Wolff, who was a book editor at the time, had played professional baseball and was a sports psychologist for the Cleveland Indians.

“As we talked, we got around to talking about youth sports including coaching, parenting, and performing,” said Chernoff. “He had some great ideas and I hired him to host a Sunday morning show at 8:00 AM and called it The Sports Edge”. 

The show became appointment listening for everyone in the youth sports community including coaches, parents, and players.

“It became an important addition to the station,” said Chernoff. “Rick always brought a lot to the table including great guests, like school athletic directors and coaches, plus celebrities who spoke to their own roles as coaches or cheerleaders for their kids. And he always took calls from listeners.”

And now, that youth sports community along with the entire WFAN family is mourning the loss of Rick Wolff who passed away last week at the age of 71 following a brief battle with brain cancer. 

Wolff is survived by his wife Trish, son John, daughters Alyssa and Samantha, and his grandchildren Riley, Skylar and Henry.

If you knew Rick, worked with him, or just had the chance to meet him, you were privileged because he was as good of a human being as you could ever find.

“Like his father Bob, Rick was a gem of a person to work with,” said Chernoff. “His family and the radio family he established will surely miss him.”

Wolff’s show became an institution on the first and most successful all-sports station in North America. It was something you couldn’t find anywhere else, and the issues discussed were extremely important to the dedicated audience that tuned in each week.

“Rick and his show have been such an integral, meaningful part of WFAN for decades,” said Spike Eskin, Vice President of Programming at WFAN and CBS Sports Radio.

The Sports Edge was a show that provided real value, and something that was necessary and isn’t provided anywhere else. You could always tell how much care and thought he put into each one. Rick will be missed by us and the community we serve in a very real way.”

Plain and simple, Wolff was a mensch, which is a Yiddish term for a person of integrity, morality, dignity, and with a sense of what is right and responsible. He was supportive of everyone he knew especially those he worked with and there were many lives of WFAN staff members that he touched over the years.

It didn’t matter who it was that he worked with. Wolff made a lasting impact on the WFAN family

“Rick was one of the first hosts I ever had the opportunity to produce a show for,” said Ed Arzooman who became Wolff’s producer when the COVID-19 pandemic started in 2020. 

“Working with him taught me so much about this industry and what it’s like to properly prepare for and execute a show on a weekly basis. I truly learned how incredible a human being Rick was. He cared about every single person involved with his show. There are not many higher accomplishments in life than when you can say you have built a community and positively impacted the lives of others. Rick did that and so much more.”

For anyone who had ever worked with Wolff, both past and present, the news of Rick’s passing hit the WFAN family hard. His work on The Sports Edge was brilliant and he was so well respected by everyone at the station.

“It was a unique program and he was an expert in that field,” said legendary WFAN host Mike Francesa. “He hailed from a good family and was always a class act. A prominent editor, we would discuss books often. It looks like he handled his illness with the same dignity that he did his life.”

Wolff brought a passion to his Sunday morning show because he was passionate about the topics of conversation. No subject was off-limits when it came to youth sports. He brought his thoughts to the table and had terrific guests. Most importantly, he also took plenty of opinions from the callers who joined the show.

The Sports Edge gave parents, coaches, and young athletes an outlet for real issues affecting their lives in youth sports,” said WFAN weekend host Marc Malusis. “It was a pleasure to have known him and work with him. He was a gentleman and he will be missed. His impact is unquestioned.”

“Apart from being a Sunday morning institution who tackled subjects that hit home for 90% of our audience, the best thing that I can say about Rick is that he was kind,” said longtime WFAN producer and board operator Eddie Scozzare. “He cared deeply about his fellow man and tried his best to be of service to them.”

“Rick filled in important role with WFAN,” said former WFAN update anchor Mike McCann. “His show truly performed a public service, giving valuable advice to families and teenage athletes.  He will be deeply missed.”

I had the pleasure of doing updates on Rick’s show many times and I always enjoyed our off-air conversations. As a sports parent myself, having the opportunity to discuss various youth sports issues with Rick was an honor and a privilege, and he was always a great resource when it came to topics that hit home, not just for me, but for both of us.

Each and every time I saw him, Rick would always greet me with a smile and would ask how my family was doing. He was a wonderful person and he will be deeply missed. My deepest and heartfelt condolences go out to his family and friends.

Rest in peace Rick, and thank you for being a great colleague, and most of all a friend.

Marcus Spears Gets Big Money Extension At ESPN

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Despite layoffs being ongoing at Disney and expected to impact ESPN in the near future as part of Disney’s restructuring, some ESPN talent aren’t being laid off or let go but rather rewarded with new contracts.

NFL analyst Marcus Spears isn’t going anywhere. According to the New York Post, Spears and ESPN agreed to a new four-year contract last week. Additionally, Spears will be receiving a pay increase with the new deal.

Spears appears regularly on ESPN programs like NFL Live, First Take and Get Up and hosts the Swagu & Perk podcast with Kendrick Perkins.

Marcus will continue to contribute to all of those programs with the possibility of expanding his presence on other ESPN shows in the future.

Disney plans to lay off 7,000 employees this year. The reduction in workforce has already begun at Disney, but things aren’t anticipated to start at ESPN until the next few weeks.

Maple Leafs Radio Crew Not Allowed To Travel To Playoff Road Games

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The Toronto Maple Leafs begin their 2023 Stanley Cup playoff run on Tuesday against the defending Eastern Conference champion Tampa Bay Lightning. But when the series shifts south of the Canadian border for Games 3 and 4 and potentially Game 6, the Leafs radio broadcasters won’t be making the trip.

Calling road games remotely is not new for play-by-play voice Joe Bowen and analyst Jim Ralph. The policy has been in place since the pandemic bubble in 2020. The policy is also in place for the Toronto Blue Jays’ radio broadcasts. The decision has been viewed as a cost-cutting measure and was the last resort for many at the height of the pandemic when international travel restrictions were in place.

Now the world has more or less returned to normal, but both Rogers and Bell, which own Canada’s two sports media giants Sportsnet and TSN respectively, haven’t budged on this policy.

“Our radio broadcast plans for the playoffs will be consistent with the regular season, with games being called remotely through Round 1,” statements from both Sportsnet and TSN read to The Athletic. Depending on which of the two stations (Sportsnet 590 The Fan and TSN 1050 Toronto) carries the Leafs, that’s where Bowen and Ralph will set up shop for their remote broadcasts.

The Leafs haven’t won a playoff series since 2004. There’s no clear answer as to whether Bowen and Ralph will get the chance to travel for road games if Toronto advances.

Craig Carton: I Bet Robert Saleh Regrets Giving Joe Benigno His Number

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New York Rangers defenseman and team captain Jacob Trouba and the Garden of Dreams Foundation made a Sandy Hook survivor’s dream of attending law school a reality last week.

Trouba met with Isaiah Márquez-Greene last week and informed him that his law school tuition will be fully covered thanks to the foundation. Additionally, Trouba exchanged phone numbers with Márquez-Greene and told him when he obtains his juris doctor, the Rangers’ captain will be at his graduation.

On Friday’s edition of Carton & Roberts, while talking about the exchange co-host Evan Roberts mentioned that his former WFAN co-host Joe Benigno has New York Jets head coach Robert Saleh’s number.

“(Benigno)’s decided to text him his thoughts when things are happening,” Roberts said. It made him wonder if Márquez-Greene would take the same approach. “So I’m curious when this kid is a Rangers fan say, ‘Hey Trouba! I love you pal, but your Game 3 performance ehh! Ehh!”

Co-host Craig Carton said Márquez-Greene likely would not take it upon himself to be so critical.

“When you get the autographed jersey and law school paid for, you console Trouba when he has a bad game. You don’t rip him,” Carton said. “Your former partner might be a little bit different.”

“I think Robert Saleh probably regrets that decision,” Craig added. “I think he probably loved meeting him, respects The Fan and went on the podcast JoJo does. My gut tells me either he’s got a burner phone he doesn’t look at a lot, or he totally regrets giving Joe his number.”

Roberts responded thinking about the potential of the incoming texts from Benigno when the 2023 season starts. Heck, he’s probably texting Saleh about the ongoing trade talks to acquire quarterback Aaron Rodgers.

“Those Monday morning/Sunday night texts are gonna be classic!” Roberts said.

Rivalry Between Disney, Comcast CEOs Will Play Role in NBA Negotiations

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The stage is beginning to set for the next round of NBA media rights talks, and two rival CEOs will likely come out of their respective corners looking to get the best of one another according to Michael McCarthy of Front Office Sports.

Disney CEO Bob Iger and Concast chairman/CEO Brian Roberts both have their sights set on partnering with the NBA. Disney’s ESPN has been a rightsholder since 2002, taking over along with ABC as a league broadcaster from NBC.

But in recent weeks, Roberts has expressed a desire to get the NBA back on NBC. That would mean another potential showdown between the Comcast boss and the Disney boss.

The rivalry between Roberts and Iger spans multiple acquisitions across multiple decades. It was Roberts and Comcast that ultimately drove up the price Disney paid to acquire FOX Entertainment in 2019. Roberts even attempted a hostile takeover of Disney in 2004, which was the proverbial straw that broke the camel’s back during Michael Eisner’s reign as CEO of Disney.

The NBA is looking to double or potentially triple its rights fees under this new deal. Currently, Disney and Warner Bros. Discovery pay $2.6 billion annually.

Could the NBA follow in the NFL’s footsteps and partner with both ESPN and NBC? It’s possible. More games on network TV and alternating years presenting the NBA Finals on ESPN/ABC and NBC/Peacock wouldn’t be a bad thing. Other potential players in the next rights deal include tech giants Apple, Google and Amazon.

The NBA’s current media rights deal runs through the 2024-25 season.

ESPN Milwaukee Now Offering Video Simulcasts of Local Shows

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Good Karma Brands has announced new video stream capabilities for ESPN Milwaukee.

The station will now provide video simulcasts of local shows that will be seen on Facebook, Twitter, and YouTube.

The station’s local offerings include:
7 AM-9 AM: Jen, Gabe, and Chewy
9 AM-12 PM: Wilde & Tausch
2 PM-4 PM: Homer & Tony
4 PM-6 PM: Scalzo and Brust

ESPN Milwaukee will repurpose content from shows for social media content to promote the best segments of each station.

Good Karma Brands also created video simulcasts of its local programs on talk stations 620 WTMJ and 101.7 The Truth in Milwaukee.

JJ Redick Wishes ESPN Had NFL Live-Type NBA Show

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After a revamp more than two years ago, NFL Live has been highly-regarded afternoon property for ESPN. NBA analyst JJ Redick wishes the network had a similar show for the NBA.

During a conference call with media members for the start of the NBA Playoffs, Redick was asked what changes he would make, if any, to ESPN’s NBA coverage.

The 15-year NBA veteran said that he sees many comparisons between NFL and NBA analysts, mentioning that Richard Jefferson is often compared to Tony Romo or Greg Olsen, but said the NBA broadcasts don’t allow for that type of analysis.

“A lot of what I think would be enriching, you frankly don’t have time for because the game moves too fast. You don’t have 25 to 30 seconds to talk between plays,” Redick said. “You don’t have 25 to 30 seconds to show replays. So, you get in what you can and that’s the difficulty and that’s the challenge and that’s what makes our producers and directors at ESPN so good is that they do do a good job of that. I wish we could do it more. I just don’t think you have time for it in our sport.”

Redick then argued that a daily program similar to NFL Live would be an avenue for analysts to speak about the game in a way they can’t during the actual games.

“I told Dave Roberts (ESPN’s NBA and WNBA Head of Production) this—I think we could do a better job. I love what they do on NFL Live,” admitted Redick. “Those guys do a great job of breaking down. If we could do more of that with our coverage, I think that would be great for the fan.”