Time Spent Listening to Podcasts Has Grown By 355% Since 2015, New Edison Research Data Shows
"Podcasts have historical momentum."
Substack Receives $100 Million Investment for Audio/Video Creators
"Millions use the app weekly and pay for the work they discover. But this is just the beginning.”
Borrell Associates Adjusts Local Advertising Forecasts, Shows Brighter Picture for AM/FM Radio
AM/FM radio was the only medium that was projected to see a revenue decrease. That decrease, however, has been revised to be less steep than originally believed.
Netflix Climbs Into Top 3 Spot of June’s Nielsen Media Distributor Gauge
While Netflix rose into the top three after finishing May in fifth, YouTube expanded its lead over The Walt Disney Company.
Barrett Media and iMAR Entertainment Partner on the 2025 BNM Summit, 4 More Speakers Join the Lineup
"Barrett Media has partnered with iMAR Entertainment to offer media brands an exclusive opportunity to attend the Summit through 100% barter – no cash required."
iHeartMedia Names Dan Lenz Market President in Milwaukee
“We will continue to do great things in the marketplace, support the community, and deliver outstanding results for our clients.”
ESPN Elevates Flora Kelly To Senior Vice President, ESPN Research
"I’m thrilled to lead this incredible team as we continue to innovate how we understand our audiences, anticipate behavior, and define success in this rapidly evolving media landscape."
ESPN Seeing Increased Viewership in Line With Digital Dominance
"ESPN has increased year-over-year viewership across the board. The network is up 4% in total-day audience and 9% in prime time compared to the same period in 2024."
VSiN Partners With Mission Media AI To Lead Ad Sales for Network
"We’re thrilled to partner with Mission Media AI to grow the value of our business and support our ongoing focus on rapid expansion."
New Edison Research Data Shows Podcast Listening From Baby Boomers Nearly Doubled Since 2023
While video podcast consumption is now included for the first time in Edison’s Infinite Dial study, the company stated that weekly listening would have increased regardless of that change.
