Ratings Give You Nothing to Fear Except 3rd Grade Math
If you’re uncomfortable with ratings, I’m here to tell you that it’s really not hard. For years, I’ve said if you can add, subtract, multiply, and divide, you’re good.
Memories Are The Most Effective Sales Tool
"Our branding commercials, not price, and item or BUY NOW, generate memories influencing future purchase decisions."
What Makes an Alternate Broadcast Great?
"Every sport from baseball to Formula 1 racing has jumped on the bandwagon for various reasons."
A Note to News/Talk Hosts: Stop Reading
The last time you had coffee with a friend, did you read to them? No. You had a conversation.
Clay Travis to Speak at the 2023 BNM Summit in Nashville
"Knowing how passionate and well-versed Clay is on the media business, I expect we'll cover a lot of ground during our chat on Wednesday, September 13th at Vanderbilt University."
Meet The Market Managers: Chris Soechtig, iHeartMedia, Tampa Bay
"The frenzy around influencer marketing, it's given us the opportunity to leverage the relationship our talent have with their listener bases and go out and meet with clients and help tell that story."
Emery Songer Looks to Hit the Ground Running at Omaha’s 1110 KFAB
The newest host at 1110 KFAB, Emery Songer, is experiencing a significant moment in his career. As a former producer at NewsRadio 1040 in...
Potential Coup in Russia Shows Twitter Isn’t So Bad After All
The only place for the average-but-curious news consumer to find anything truly insightful was, yes, Twitter.
MSNBC in Rare Territory After Topping Fox News During Trump Arraignment
MSNBC's entire prime time lineup on June 8 — All In with Chris Hayes, Alex Wagner Tonight, and Last Word with Lawrence O’Donnell — made up the top three cable news programs of the week.
Fox News Sticks to Same Tired Recipe With Jesse Watters Promotion
Jesse Watters is a sad — even desperate — attempt to bring back angry viewers who left in droves over the last year because Tucker was no longer on the air to echo their conspiracy theories.
