Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

Radio Salespeople Can Make Themselves Invaluable by Embracing Change and Being True Consultants

Business Jeff Caves Jeff Caves -
The shift of advertising dollars to digital platforms, audience fragmentation, and the increased use of streaming have reshaped our world.

Thank You Dean Canter

Business Jeff Caves Jeff Caves -
Dean was the type of manager you wanted to share success with and learn from failure.

Media Sales Executives Need to Be More Don Draper, Less Herb Tarlek

Business Jeff Caves Jeff Caves -
For success, you must digest and invest.

Radio Station Promotions Should Have an Advertising Sales Booth

Business Jeff Caves Jeff Caves -
Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest...

How Should a Radio Advertising Sales Rep Answer, ‘So, What Do You Do for a Living?’

Business Jeff Caves Jeff Caves -
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...
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Breaking

Classic Rock Radio Can Fight the Fun Drought

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"When was the last time you encouraged a talent to have more fun instead of focusing on the length of their breaks?"

When Howard Stern Won, He Lost the Fight That Made Him Matter

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"The forbidden became permitted. The rebel had won, signed a massive contract, and moved inside the castle."

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"Creative ideas are valuable. Charitable initiatives are even better. Engaging with your audience is essential. But working together to properly vet, plan, execute, and distribute funds is what matters most."

Mike Golic Reflects on Coming Home to ESPN Radio

Features 0
"Hopefully, I go a number of years with ESPN and my career ends where it started at ESPN. That would be kind of cool and very satisfying for me."