Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

How Many Ads Should I Run?

Columns Jeff Caves Jeff Caves -
"It is based on research and getting results. This formula helped me sell with confidence and it worked again, and again."

Radio Must Do More With Less

Columns Jeff Caves Jeff Caves -
"How many of your current on air people could be in sales? How many sales reps could be on the air? Have we ever asked them?"
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