How to Balance National Topics on a Local Show

Local shows should focus on local topics and ignore national topics, right? No, that is wrong.  It is all about Topic A: What are people talking about? ...

Meet the Market Managers: Todd Farquharson, Gow Media Houston

"I can walk into a meeting and say, 'Well, we're just like you. We're a local business born and raised right here in Houston, Texas. So we're very similar to you.' I think owners of businesses appreciate that."

White House Correspondents Dinner Ratings Eclipses 2017

For the first time since 2017, the WHCD aired on another cable outlet in addition to CNN. MSNBC aired the event as well.

Is It Possible to Break Down Media Silos in 2023?

If we are going to return to more decency in our politics and our interactions, it’s important.

The Rules for Journalists Must Change

Nearly 40 years of covering politics… without opinion or judgment prepared me to finally bring some analysis and informed criticism to the junction of journalism and media.

Toucher & Rich Both Deserve A Little Empathy

We all say and do things we regret. It appears, at least publicly, Fred Toucher is doing the right things to rectify those wrongs.

Phyllis in Mulga: The Best Caller in Sports Radio History

“Phyllis was as authentic as it gets."

Why Radio Cume Matters

Think of cume as people sampling your content. They know who you are and maybe they don’t spend as much time with your station or show as you’d like, but they’re still showing up.

What Sales Opportunities Does The Work From Home Sports Radio Audience Create?

"47% of the Sports audience works only from home or both from home and outside the home. THAT'S AN OPPORTUNITY!"

Both CNN and Donald Trump Were Winners At Town Hall Event

When you unwrap all that the evening entailed, it’s completely fair for both sides to claim victory.

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