Do It Yourself: Start Selling Home Improvement
Audio consumers, either radio or podcast listeners, turn out to be “massive spenders” in the home improvement category.
The 5 Most Entertaining Broadcasters In Sports
"Entertaining can mean a few things among the people on this list."
Need A Big Sales Idea For Q1? How About Losing Weight?
"Have an official launch party complete with a Last Supper and unveil your incentive program."
How Are ESPN and TNT Treating the NHL?
"Last week, I watched a game on both outlets and was a little surprised at what I saw."
Where Are The Sports Radio Programmers of Tomorrow?
"As someone who's helped many aspiring programmers over the years, I've seen less new people seeking out advice the past few years than they did from 2011-2019."
How Can Radio Get Serious About Lead Generation?
"With so many new sales reps quitting the business because of this activity, why hasn't the radio industry embraced hiring an in-house expert at lead generation or outsourced the task?"
Anatomy of an Analyst: Reggie Miller
"He is no doubt an opinionated person and hey that’s fine when you’re an analyst that played the game at a high level."
5 Goals: Ramona Shelburne
"I did The Sterling Affairs. I’d really like to do another one of those."
Erwin Ephron Made Advertising What It Is Now & His Advice Still Works
"Before he died, he was railing about the fractionalized media; it would be interesting to hear what he thought in 2021."
What Did Dave Greene Learn And Why Is He Done With Corporate Radio?
"The hardest part of being a manager is that you have to suppress all of your emotions and always put on a positive face"
