How Much Do You Value A One-On-One?
How much would you pay to attend your weekly sales meetings or your one on one with your manager?
At first glance you may be...
Shaky Start For ESPN’s New Monday Night Football Crew
It's only week one, but if you were less than impressed by ESPN's new Monday Night Football broadcast crew, you're not alone. Joe Tessitore,...
The Remote: A Love Poem
This week I wanted to write about the positives and negatives of selling a live remote broadcast. The older you are the more likely...
BSM to Introduce ‘The Tony Bruno Award’ in Los Angeles
Few sports radio hosts have enjoyed the storied career that Tony Bruno has. From becoming the first sports radio personality to host a national...
Cheers to 3 Years of Barrett Sports Media
Twenty six thousand two hundred and eighty hours. One thousand ninety five days. One hundred fifty six weeks. Thirty six months. Anyway you slice...
Your Body Language Says So Much
“You know what I like most about you? I like that wind blows when you move.”
I’ve written about this before, but those words were...
BSM Naming Annual Award After WFAN Founder Jeff Smulyan
The sports radio industry has enjoyed immense growth over the past three decades thanks to the audience's growing appetite for the content, and a...
Are We Not Selling Sports Radio Correctly?
Earlier this week, the New York Times ran an article with the headline, “To Reach Men, Advertisers Dial In To Sports Radio.” The premise...
Is It a Smart On-Air Decision to Ignore Anthem Issues?
If you've followed the sports media business over the past two decades, chances are your familiar with Sean Salisbury. The former quarterback moved into...
The 2019 Barrett Sports Media Summit Is Coming To…
There's a great quote by Henry Kissinger which I've used for many years. It says "Each success only buys an admission ticket to a...
