Dave Greene

281 POSTS
Dave Greene is a former Editor and Columnist for Barrett Media. His background includes over 25 years in media and content creation. A former sports talk host and play-by-play broadcaster, Dave transitioned to station and sales management, co-founded and created a monthly sports publication and led an ownership group as the operating partner. He has managed stations and sales teams for Townsquare Media, Cumulus Media and Audacy. Upon leaving broadcast media he co-founded Podcast Heat, a sports and entertainment podcasting network specializing in pro wrestling nostalgia. To interact, find him on Twitter @mr_podcasting.

The NFL Draft Provides a Reminder Why FOX Sports Is the King of Network Sports Radio

Columns Dave Greene Dave Greene -
It's not that hard to break down, it comes down to talent. And Fox Sports Radio has more of the talent people like and trust than ESPN Radio does. Facts are facts.

A Final Word to My Media Sales Brethren

Business Dave Greene Dave Greene -
If you’re not willing to commit to every part of the process and truly put in the work, then you’re in the wrong career.

Lee Corso Exiting from ESPN College GameDay Was Certainly ‘Not So Fast’

Columns Dave Greene Dave Greene -
His retirement announcement, which comes just before he turns 90, is being met with celebration, reverence—and an honest question: did ESPN wait too long?

Media Salespeople Need to Stay Confident During Cold Streaks

Business Dave Greene Dave Greene -
Just like a seasoned hitter doesn’t throw away the bat after a bad week, you can’t throw away your confidence just because you're in a sales slump.

2025 NAB Show Defines the Future of Media

Columns Dave Greene Dave Greene -
If the future of our industry is in the hands of some of the people I see in the photos 'representing' the industry, we might be in more trouble than I thought.
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Breaking

Should New Podcast Credit Rules Lead To Questions About Radio’s Three Minute Qualifier?

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"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."

New Music Friday Evolves As Spotify Bets On Editorial Personality

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"The irony is hard to miss — streaming is adding humans while radio considers removing them."

What Radio Programmers Can Learn from Boring Bands About Audience Loyalty

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"What we know doesn't work is back-selling and reading liner cards. That is the radio equivalent of being a boring band."

Nielsen Audio Ratings Overhaul Could Reshape Radio Measurement

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Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.