Columns

"Experimentation isn’t the problem. In fact, it’s necessary. Audiences evolve, consumption habits shift, and standing still is the fastest way to become irrelevant. But experimentation without intention? That’s when the square peg keeps getting jammed into the same round hole."

Personality-driven content is a major reason for Fox's continued success.

To be clear, this is not a call for being the "deep cut" and "B-side" station or format. This is far more strategic.

"Right now, baseball has something it’s been missing for years: a nightly reason to watch—not just for outcomes, but for moments. Because suddenly, any pitch can flip a game."

"If Audacy truly believes its story is as strong as it claims, now is the time to prove it—not externally, but internally. Culture doesn’t follow strategy. It follows trust."

"Burleson did what he has done at almost every turn in his broadcasting career: he flourished. There is no doubt that Burleson is on a very unique roll. Good for him, he has earned it."

The 2026 Barrett Media Audio Summit presented by Point to Point Marketing continues bolstering its lineup to assure attendees learn from the best in...

The good news? There's really only one problem with this. The bad news? That problem is gigantic.

"This decision can’t be about comfort. It can’t be about familiarity. And it definitely can’t be about recreating something that no longer exists. It has to be about vision."

Programmers love to say they “follow the audience,” but a number of them only do that when the audience and the impact week are holding hands.