Phil Becker

42 POSTS

Phil Becker is a weekly music columnist for Barrett Media who has built his career at the intersection of creativity, strategy, and operations leading brands, marketing, and content teams across more than 200 radio stations worldwide.

Known for being ahead of the curve, he was the first to integrate social influencers into broadcast brands, launch station apps years before his peers, and pioneer AI air personalities before anyone else in the world.

With leadership roles at Clear Channel, Citadel, Cox Media Group, Alpha Media, and international ventures—as well as owning and operating stations—Phil blends entrepreneurial vision with operational discipline in the messaging and marketing space. He also hosts the Phil-Osophy podcast.

The Audience Has No Org Chart

Today, it was announced that I am joining Cox Media Group as Vice President of Audience. I am grateful for this amazing opportunity, but this...

Laid Off By Innovation? Use AI To Get Hired Faster, Part 2

Last week, I shared the first five prompts media pros can use with AI after a layoff. Since then, I have heard from people...

Laid Off By Innovation? Use AI To Get Hired Faster

"Remember, your advantage is not what was listed on your business card. It is who you are, not what you do."

The Hype Machine Is Dying. Radio, Don’t Be the Last to Notice

"Programmers should ask better discovery questions of their favorite record rep"

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

"It offers a voice that reminds the listener that somebody is actually there."

Breaking

Bill Simmons Wants ESPN To Keep Troy Aikman, Joe Buck Together: “Just Be In Mutual Hatred”

"I want them to stay together and just be in mutual hatred."

News/Talk Remains America’s Top Radio Format in 3rd Quarter, Nielsen Data Shows

News/talk accounted for 22.1% of all AM/FM station streaming among adults 18 and older. Among the 35+ demographic, that figure increased to 24.2%.

Pew Research: 55% of Americans Say News Media Has Too Much Political Power

Views on traditional news organizations differ considerably along party lines.

BetUS Casino Teasing New Program Potentially Tied To Dianna Russini Media Return

"Russini resigned from The Athletic this spring after Page Six published photos of her with Patriots head coach Mike Vrabel. Now, several outlets are confirming she is poised for a comeback as soon as next week."