Phil Becker

42 POSTS

Phil Becker is a weekly music columnist for Barrett Media who has built his career at the intersection of creativity, strategy, and operations leading brands, marketing, and content teams across more than 200 radio stations worldwide.

Known for being ahead of the curve, he was the first to integrate social influencers into broadcast brands, launch station apps years before his peers, and pioneer AI air personalities before anyone else in the world.

With leadership roles at Clear Channel, Citadel, Cox Media Group, Alpha Media, and international ventures—as well as owning and operating stations—Phil blends entrepreneurial vision with operational discipline in the messaging and marketing space. He also hosts the Phil-Osophy podcast.

The Audience Has No Org Chart

Today, it was announced that I am joining Cox Media Group as Vice President of Audience. I am grateful for this amazing opportunity, but this...

Laid Off By Innovation? Use AI To Get Hired Faster, Part 2

Last week, I shared the first five prompts media pros can use with AI after a layoff. Since then, I have heard from people...

Laid Off By Innovation? Use AI To Get Hired Faster

"Remember, your advantage is not what was listed on your business card. It is who you are, not what you do."

The Hype Machine Is Dying. Radio, Don’t Be the Last to Notice

"Programmers should ask better discovery questions of their favorite record rep"

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

"It offers a voice that reminds the listener that somebody is actually there."

Breaking

OutKick Digital Posts Strong Growth For Third Quarter 2026

"OutKick’s quarterly numbers reflect the platform's continued growth and influence across sports and culture."

Katie Zacharia Transitioning Away From Role as White House Press Secretary

Less than a day before reports of her departure, Zacharia appeared on Hannity, where the Fox News host questioned whether she was suited for the job.

NFL Viewership At Strongest Point Ever Through Five Weeks

"Games are averaging 18.8 million viewers, up 1% from the same point last year."

CBS News, Fox News Digital Top Unique Visitors List During 2026’s 3rd Quarter

According to Comscore, Fox News Digital generated 4.6 billion multiplatform views and 10 billion multiplatform minutes during the quarter.