There is an unfortunate corporate coincidence in holding an event titled “The Human Advantage” at the same time so many humans are being pushed back into the job market.
Dozens of talented people got Canned, with their company citing “structural changes,” “new tech capabilities,” and “greater precision.”
Layoffs are complicated, and I do not pretend every decision is easy. But the optics are tough when those cuts sit alongside logoed lattes, live Kelly Taylor podcasts, fun runs, and the always-popular go-to phrases about trust and human connection.
To anyone who woke up this week wondering, “So now what?” first, I am sorry. I have been there myself, on both sides of the table: hearing the difficult conversations and having to deliver them. Both are painful in different ways. If you ever need advice or someone to simply listen, please reach out.
Take the day. Be mad. Be sad. Call your people.
Then get tactical, because AI can help you move faster than the company that decided “faster is better.”
Over the next two weeks in this column, I am going to share practical AI steps and exact prompts to help you find your next opportunity if you still heart this business. Today starts with Phil’s first five.
1. Build Your Full Career File
Create one master document that tells the full story of your career. Not just where you worked, but what changed because you were there. Include the stations, markets, formats, ratings wins, revenue wins, talent you coached, events you built, digital growth, podcast work, social wins, client success stories, audio links, awards, press mentions, and yes, even the weird skills only radio people understand, like turning a client’s 47 required talking points into a 30-second live read or making an empty car lot sound like a party.
Prompt: Full Career File
Act as a career strategist for an experienced media, audio, radio, podcasting, content, programming, or sales professional. I am uploading my full career history, not a polished resume. Organize it into a master career file with these sections:
1. Best measurable wins
2. Best content and creative examples
3. Strongest leadership examples
4. Best revenue and sales-support examples
5. Best digital, social, podcasting, video, or AI examples
6. Resume bullets worth using later
7. Potential job titles I should target
8. Industries where my experience would be valuable
9. Missing information I should add before applying
2. Create Three Versions of Yourself
The biggest mistake displaced media people make is applying with one resume for every job. That resume screams “radio lifer.” Like Billy Milligan, you need multiple versions of yourself.
One resume should target radio/audio leadership. One should target podcasting, digital content, video, creator strategy, or audience development. One should target marketing, brand, partnerships, events, sales enablement, and communications.
Prompt: Three Resume Versions
Using my full career file, create three resume positioning options:
1. Audio / Radio / Content Leadership
2. Podcast / Digital / Audience Growth
3. Brand / Marketing / Partnerships / Communications
For each version, give me:
- A strong professional headline
- A 3-sentence summary
- 8–10 core skills
- The most relevant accomplishments to highlight
- The jobs I should use this version for
- Any radio-specific language that should be translated for non-radio hiring managers
3. Audit Before You Apply
Treat job postings like dating profiles. Do not just look at the post, pictures, and video before you swipe. Read what is actually written.
Paste the job description into AI and make it tell you whether you are a real match, a stretch, or wasting your time because the company is really looking for “a man in finance, trust fund, 6’5”, blue eyes.”
Prompt: Job Match Audit
Act as a senior recruiter for this exact role. Compare my resume to this job description and tell me:
- My score from 1 to 100
- The strongest reasons I should be considered
- The missing keywords that may matter to ATS software
- The biggest concerns a hiring manager may have
- The experience I should move higher on the resume
- The experience I should reduce or remove
- The best version of my resume to use for this job
- Whether I should apply, pass, or have you go through my network to find a way in
4. Reload Your Bullets
A lot of media resumes read like job descriptions. “Hosted afternoon drive.” “Managed promotions.” “Oversaw programming.” “Worked with sales.”
Wonderful. That tells me you had a job. Your resume has to say what changed because you were there.
And it shouldn’t be the locks.
Prompt: Resume Bullet Rewrite
Rewrite my resume bullets so they show results, not responsibilities. Use this structure when possible: achieved [result], measured by [metric], by doing [specific action].
Rules:
- Start each bullet with a strong verb
- Use plain language
- Add real metrics when available
- If a number is missing, use [ADD METRIC] instead of inventing one
- Keep bullets short enough for a hiring manager to scan
- Translate radio language when the target job is outside radio
- Put the strongest accomplishments first
5. Your Network Is Your Net Worth
Fix your LinkedIn so recruiters can find you.
Your LinkedIn profile should not just be a digital version of your resume with a headshot and one endorsement from a guy who also needs to update his LinkedIn. It is your search engine result.
Prompt: LinkedIn Rebuild
Rewrite my LinkedIn profile for the roles I am targeting next. Give me:
- Five headline options under 220 characters
- A first-person About section with a strong opening line
- A version that works for [type] roles
- A version that works for broader media, marketing, or digital roles
- A list of keywords recruiters may search for and the best place to put those in my profile
- Three Featured section ideas using my work, articles, audio, video, awards, or campaigns
- A short post announcing I am open to new opportunities without sounding desperate
- The tone should be confident, grateful, forward-looking, and human.
On the Hunt
As you begin your search, for the first time in your career you can use AI to move faster than the shock you are going through. Use it to clean up your resume, translate your radio experience for people who think a “clock” is used to tell time, find jobs you did not know existed, prep for interviews, write better follow-ups, and keep your search organized while you process what just happened.
Remember, your advantage is not what was listed on your business card. It is who you are, not what you do. It is your knowledge, creative instinct, audience understanding, coaching, problem-solving, and the strange resilience that comes from working in radio.
To everyone impacted last week, this week, or any week before: your company may have decided your role was no longer part of its future. But prompts like the ones above can help you find what comes next.
Next week, we’ll go over another round of RIFs: Real Internet Fixes designed to help you find your next creative home.
Barrett Media produces daily content on the music, news, and sports media industries. Sign up for our newsletters to stay updated and get the latest information right in your inbox.

Phil Becker is a weekly music columnist for Barrett Media who has built his career at the intersection of creativity, strategy, and operations leading brands, marketing, and content teams across more than 200 radio stations worldwide.
Known for being ahead of the curve, he was the first to integrate social influencers into broadcast brands, launch station apps years before his peers, and pioneer AI air personalities before anyone else in the world.
With leadership roles at Clear Channel, Citadel, Cox Media Group, Alpha Media, and international ventures—as well as owning and operating stations—Phil blends entrepreneurial vision with operational discipline in the messaging and marketing space. He also hosts the Phil-Osophy podcast.


