“I’m invested, and I try to be encouraging and give them hope because we all could use a boost of confidence in life. I just want them to know I’m there for them and that I care. "
“Studies have shown that every time you introduce a new idea into a commercial and step away from your original idea, retention goes down by 60%. If you've added three, then it's even worse than that.”
The California Wildfire Relief shirts were the brainchild of KUZZ Bakersfield Program Director Brent Michaels. KUZZ and Michaels are no strangers to charitable causes.
"The market is full of really great, long-running, full-cast morning shows. However, I’m proudly the only female-lead, music-intensive morning show. Our station thrives on having our own lane.”