Jeff Lynn

289 POSTS
Jeff Lynn serves as Editor of Barrett Media's Music Radio coverage. Prior to joining Barrett Media, Jeff spent time programming in Milwaukee, Omaha, Cleveland, Des Moines, and Madison for multiple radio groups, including iHeartMedia, Townsquare Media, NRG Media, and Entercom (now Audacy). He also worked as a Country Format Editor for All Access until the outlet shut down in August 2023. To get in touch with Jeff by email, reach him at Jeff@BarrettMedia.com.

Why Country Radio Can’t Ignore Pop Culture

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If a station only mentions a viral moment on-air, it misses a massive opportunity. Pop culture content can live across social media, newsletters, TikTok, and the station app.

Big D & Bubba: Hall of Fame, Authenticity, and Radio Today

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"Authenticity. It's one word. That's all it takes. People can tell more than ever if you are full of baloney or not."

Hannah B Builds Connections On-Air and Online in Chicago

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“My mom and dad always told me to choose a job that you are going to genuinely love and get up and go to every day, because you're only given one life."

Bootleg Kev’s Journey: Swap Meets to the Mic

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Recently, I had an interview with Snoop, and I had to pause and realize, ‘Damn, I’m living my dream times a thousand.’

Why Morning Show Benchmarks Drive Country Radio Loyalty

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When a listener knows that their favorite bit is always at 7:10 or “The Drive At Five” always kicks off the weekend, you’ve trained them to choose you over a podcast or playlist.
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Breaking

iHeartRadio Layoffs Spark Broadcasting Career Change Conversations

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"Most union electricians in New York earn around $200,000 annually when overtime is included."

Unorthodox Or Ill-Fated? 60 Minutes’ New Correspondents Raise Eyebrows

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Legacy programs carry more risk than most. 60 Minutes is set to begin season 59, and its brand rests on a very specific kind of credibility.

How Ron Slay Proved a Sports Radio Success Story Doesn’t Always Go as Planned

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"Being part of a team, you know when you have something special. This is one that feels special top to bottom. It was a no brainer, and I was extremely excited to stay home and keep my talents at The Zone."

How Sports Radio Can Revive Appointment Listening This NFL Season

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"It doesn't matter the guest or the amount of money you pay them, listeners will always invest their time when broadcasters prove it’s worth the investment."