"We don’t look at This Cowboy Life as a one-off project. We see it as an important first step in building a meaningful western vertical alongside voices and stories that genuinely connect with everyday people."
"The back and forth was absolutely engaging and teaching, understanding their mindsets of who made them them and what separates certain athletes from others."
“We're choosy on our station. We have to go for the creamiest cream of the crop. A lot of the position is being accessible and at least being able to provide feedback and provide an answer.”
"The back and forth was absolutely engaging and teaching, understanding their mindsets of who made them them and what separates certain athletes from others."