Tag: 2024 Paris Olympics

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

NBCUniversal Presentation of Paris Olympics Garners Strong Viewership in Opening Weekend

Television BSM Staff BSM Staff -
The NBCUniversal presentation of the Olympic Games Paris 2024 is off to a fast start with thrilling moments and medal ceremonies throughout the early...

ESPN Announces Multiplatform Coverage of 2024 Summer Olympics

Television BSM Staff BSM Staff -
NBCUniversal is the official U.S. rightsholder of the Olympic Games Paris 2024, thus other networks aiming to cover the action, such as ESPN, are...

Jac Collinsworth Joins NBC ‘GoldZone’ for Olympic Games Paris 2024

Television BSM Staff BSM Staff -
Jac Collinsworth has been added to the hosting rotation of Gold Zone, the whiparound show airing on Peacock throughout NBCUniversal’s coverage of the Olympic...

FOX Sports Draws 1.2 Million Viewers for USA Men’s Basketball Game on FS1; Will Air All Showcase Games

Television BSM Staff BSM Staff -
FOX Sports cut a deal last year with the NBA which allows them to air the showcase games.

NBC Sports Attains Record Viewership for U.S. Olympic Team Trials

Television BSM Staff BSM Staff -
Sunday’s telecast amassed a peak audience of 8.2 million viewers from 10 to 10:15 p.m. EST as the gymnasts completed their final rotations.

Dan Bernstein on Al Michaels A.I.-Generated Voice: ‘We Could Create A.I. Anybody’

Radio BSM Staff BSM Staff -
"This idea that no broadcaster then could really ever leave us if we wanted."

Michael Phelps Joining NBCUniversal Coverage of Olympic Games Paris 2024

Television BSM Staff BSM Staff -
“With his ability to analyze and entertain, our viewers are in for another gold-medal performance.”

NBC Sports Announces Olympic Commentators for Swimming, Diving, Track and Gymnastics

Television BSM Staff BSM Staff -
In swimming, Dan Hicks, covering his 14th Olympics, will once again work with Rowdy Gaines.

NBC Sports is the Big Loser in Caitlin Clark Olympics Snub

Columns Mark Kreidler Mark Kreidler -
It’s hard to fathom just how many extra pennies Caitlin Clark’s inclusion on the women’s team might have meant, both now and down the road.

Bomani Jones: NBC Should Put Caitlin Clark on the Today Show Talking About Olympic Basketball

Television BSM Staff BSM Staff -
"It's such a cynical outlook that I can't believe people are getting out here, out loud and saying this."
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

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"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."