Tag: 790 The Zone

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How 92.9 The Game’s Mike Bell Created a Legacy in Atlanta in a Changing Sports Radio Business

Features John Mamola John Mamola -
"I don’t sit in the press box, I buy season tickets to the Falcons, and I like paying for my ticket so I can bellyache like the fan. I try to keep it real"

Chris Dimino Wants to Keep Documenting History on 680 The Fan

Features Derek Futterman Derek Futterman -
"We know what hits and what doesn’t; we know what to go back to."

Mike Bell & Steak Shapiro Host First Show Together in 13 Years

Radio BSM Staff BSM Staff -
"I am thrilled that you have welcomed me into your home."

Nick Cellini is Entertaining a 3rd Generation of Listeners in Atlanta

Features Peter Schwartz Peter Schwartz -
"If you get it, you get it. If you don’t, you don’t. We’re going to be what we’re going to be.”

BSM Podcast – Season 4 – Episode 3 – Chuck Oliver – 680 The Fan

BM Podcasts Jason Barrett Jason Barrett -
We're in Atlanta for episode 3 of Season 4 of the BSM Podcast. President Jason Barrett spends time chatting with 680 The Fan afternoon...

Adam Klug Named New PD at 97.3 The Fan

Radio Jason Barrett Jason Barrett -
97.3 The Fan in San Diego has found their man. The radio station has hired Adam Klug to serve as the station's program director. He's...

BSM Podcast – Season 2 – Episode 4- John Kincade – 680 The Fan

BM Podcasts Jason Barrett Jason Barrett -
On the 4th episode of Season 2 Jason kicks things off with The 5 in 5. This week's stories include ESPN's search for a co-host...

Keeping An Audience Interested During MLB All-Star Week

Columns Jason Barrett Jason Barrett -
Aaron Judge's home run display on Monday night during the HR Derby was impressive but despite the slugger treating sports fans to his power...

BSM Podcast Episode 3: Chris Dimino – 680 The Fan

BM Podcasts Jason Barrett Jason Barrett -
Barrett Sports Media President Jason Barrett shares his thoughts on KNBR cancelling sports updates and whether or not they still have value for sports...

John Michaels Named Midday Host at 92.9 The Game

Radio BSM Staff BSM Staff -
92.9 The Game has solved their midday problem, naming John Michaels as Rick Kamla's new on-air partner. The duo made their debut today, hosting from...
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."