Tag: Apple
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Apple Announces Five-Year Exclusive Media Rights Deal With F1 in the United States
"We’re thrilled to expand our relationship with Formula 1 and offer Apple TV subscribers in the U.S. front-row access to one of the most exciting and fastest-growing sports on the planet"
MLB Close To Finalizing Broadcast Rights for Near-Term With Apple Reportedly Out
"These talks reportedly involve NBC/Peacock, ESPN, Netflix and Apple—with Apple poised to exit the MLB broadcasting arena entirely"
Major League Baseball Talking Possible Baseball Packages With NBC, ESPN, Apple, Netflix
"The activity has created an opening for other platforms to enter the fray. Each potential contract would run three seasons according to The Athletic"
Why Sports Radio Needs a Podcasting Wake up Call
"A simple truth for sports radio talent is this: if you haven’t developed a strategy to get on video and create outside of your show, the hourglass is running out of sand"
Rob Manfred Suggests Centralized MLB Media Rights by 2028
"Our goal would be to accumulate all of our rights, national and local. Go to the table and develop in concert with the potential buyers, packages that are most valuable to them."
Blanding: The Trend That’s Erasing Brand Identity
Have you noticed that brand logos have become flatter, color has moved toward neutral, products are losing identifiable qualities, and the uniqueness of brands themselves is becoming uniform.
Listen To Your Brand and Ask ‘Why Do We Do That?’
We get so close to our brand that we can’t hear clutter creep or aging imaging day to day.
Management Advice Drawn From Apple’s Steve Jobs
Jobs was not only a genius but also the world’s greatest innovator. I know… that’s an awfully big statement, but follow me.
It’s Time For Music Radio To Evaluate The Slogan
A friend who encouraged us to revisit this topic called slogans – “soul-sucking.” Spot. On. The best brands are defined by their experience.
The Savannah Bananas Are Proof of How Reinvention and a Fans First Approach Can Change the Game
"If I gave you ten years to build a brand that would change the game and your industry and business, could you do it? How would you do it?"