Tag: AQH

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

A Few More Minutes About Nielsen’s Three Minutes

Columns Dr. Ed Cohen Dr. Ed Cohen -
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

Nielsen Gives a Two Minute Warning

Columns Dr. Ed Cohen Dr. Ed Cohen -
Among the other things I do in my semi-retirement is hold membership on the National Association of Broadcasters Committee on Local Radio Audience Measurement,...

An Error Doesn’t Mean a Mistake in Nielsen Audio Estimates

Columns Dr. Ed Cohen Dr. Ed Cohen -
We’re in the midst of the political season which means a lot of polling.  Surveys aren’t perfect and in fact, are getting harder to...

Why Radio Cume Matters

Columns Dr. Ed Cohen Dr. Ed Cohen -
Think of cume as people sampling your content. They know who you are and maybe they don’t spend as much time with your station or show as you’d like, but they’re still showing up.

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."