"I'm excited to be back in the game, grateful for another opportunity. I'm confident I can earn the trust of Bay Area listeners all over again. More than anything, I'm hopeful my friend Greg Papa wins the only battle that really matters."
"For a while, especially with mainstream hip hop and R&B, if it was new, you could just play it and it worked. But you have to be a bit more discerning these days."
"If a single button is enough to break the relationship between a creator and an audience, then that relationship probably wasn't as strong as we thought."
Some may interpret my conclusion as a slight against Limbaugh. Actually, it's the opposite — it's admiration for what Limbaugh built: a wildly successful format across the country. But at the same time, it feels like there hasn't been much, if any, evolution over four decades.
"Mark’s greatest strength has been his ability to forge and maintain strong relationships with talent. He has done this by putting his ego aside. It’s never about him but what’s best for the radio station."
"Every single show on WIP produced double digit shares, two programs earned 1st place finishes, and Cataldi despite being 2nd had the best share in the market."
"For a while, especially with mainstream hip hop and R&B, if it was new, you could just play it and it worked. But you have to be a bit more discerning these days."
"If a single button is enough to break the relationship between a creator and an audience, then that relationship probably wasn't as strong as we thought."
Some may interpret my conclusion as a slight against Limbaugh. Actually, it's the opposite — it's admiration for what Limbaugh built: a wildly successful format across the country. But at the same time, it feels like there hasn't been much, if any, evolution over four decades.
"The station does enjoy top of mind awareness from having that tentpole morning show. It gives us a connection to the audience that just being a music jukebox can't provide."