Tag: Barrett Sports Media
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What Can The St. Louis Blues Teach Sales Managers?
"Sports radio can often be a “passion play,” where a business owner wants to show support of a team or just flat out likes the tickets and amenities that sometimes come with sports sponsorships."
4 Leadership Lessons From The Los Angeles Lakers Mess
"Regardless of which side of the fence you sit on this topic, a lot of the issues Magic brought up exist inside radio buildings today."
Use Your Current Clients To Make New Clients
"Referrals and success stories are two of the absolute best ways to reel in new business. People want to be in good company and feel comfortable with what they’re buying."
How You Handle Winning and Losing Says Everything About Your Leadership
"When it comes to winning and losing, how you handle the results says a lot about your leadership."
How Do Sellers Make The Most Of Seasonal Clients?
"When the beginning of May rolls around, if that’s the first time you’re talking to people about Mother’s Day advertising, good luck."
You Have A Lot Of Products To Sell
"The fact of the matter is, we all have so much to sell and so much to focus on, that it is possible (and maybe likely) to get lost some of the time."
Dan Mason Becomes Chairman of VSiN
The former CBS Radio CEO is increasing his profile with the Vegas Stats and Information Network.
The Good, Bad, And Weird Of The 2019 NFL Draft
"Listen, I get it, you don’t want to air someone’s dirty laundry at a birthday party, but in this case, we’re all aware of the filthy stuff and it’s hard to party."
There’s No Such Thing As Too Much Prep
"Baseball is filled with numbers, stats and tons of information provided by the team. From all of that, you have to decide what is important to your listening audience."
What Are The Characteristics Of a Perfect Sales Rep?
"As an employer or manager, can you trust this person to do the job? Will they consistently prospect, cold-call, do CNA’s, present, close the decision makers and service?"