Tag: Barrett Sports Media
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The 3 Commandments Of Selling Sports Radio
"For us in media sales, I think our overall message about marketing and advertising should be constantly reinforced to people we meet and talk with."
BSM Podcast – Season 4 – Episode 5 – Adam Schein – Mad Dog Sports Radio
The big apple is where the 5th episode of Season 4 originates from. BSM President Jason Barrett ventures into New York City to sit...
BSM Podcast – Season 4 – Episode 4 – Kyle Bailey – WFNZ
Charlotte's afternoon sports voice Kyle Bailey checks in on the 4th episode of Season 4. Over the span of thirty plus minutes BSM President...
BSM Podcast – Season 4 – Episode 3 – Chuck Oliver – 680 The Fan
We're in Atlanta for episode 3 of Season 4 of the BSM Podcast. President Jason Barrett spends time chatting with 680 The Fan afternoon...
BSM Podcast – Season 4 – Episode 2 – Vic Lombardi – Altitude Sports 92.5
The 2nd conversation of Season 4 of the BSM Podcast takes place in Denver, Colorado where BSM President Jason Barrett visits with Altitude Sports...
BSM Podcast – Season 4 – Episode 1 – Phil Mackey – SKOR North
On the debut episode of Season 4, BSM President Jason Barrett travels to Minneapolis to sit down with SKOR North's Head of Content and...
Don’t Let Your Client Be An Example Of Bad Advertising
"Creativity is such a huge part of the sports radio sell and that should extend to the spots we air for our clients."
Don’t Rely On Ratings To Make Sales
"Remember, we want to be thinking about the renewal and if ratings are what gets you the sale, and those ratings drop, what now?"
A Final Look at the BSM Top 20 of 2018
"BSM President Jason Barrett offers his final takeaways on the BSM Top 20 of 2018."