Digital platforms reward one thing above almost everything else: a glimpse into how the sausage gets made. I’ve written about this before, and the principle hasn’t changed. People who love your brand want to know everything about it.
"I’ve been in the business for fifty years and have been around some great sports teams, memories and personalities. Why not just go back and reconnect with all these moments and people?"
"If Griffin truly wants to champion sports journalism, his fight shouldn't be with the people entertaining audiences. It should be with the companies that decided entertainment was the better business model in the first place."
"The Pac-12 has been a key partner in the success of CW Sports, and we are thrilled to solidify our relationship with the conference for an additional five years"
"FOX Sports’ Big Noon Kickoff, through their new partnership with Portnoy and Barstool Sports, has a massive opportunity to lean into the fun that college football rivalries bring"
"We’ve built a community that talks about sports the way fans actually do, and now we get to do it every morning on national television. It’s Barstool, unfiltered, the way it’s meant to be"
"We believe in our show and its ability to connect with a global audience of football fans. This partnership with Audacy puts us in the best possible position to serve and expand our army of Heedonists"
"It seems all of this would be orchestrated in order to create noise and controversy, and I believe Portnoy and Barstool will be good about attracting attention, particularly of young people, to rival Lee Corso's departure on ESPN"
"This new podcast represents a collection of some of the greatest minds in the history of gambling, and we’re thrilled to add this title to our network of premier sports betting podcasts"
Digital platforms reward one thing above almost everything else: a glimpse into how the sausage gets made. I’ve written about this before, and the principle hasn’t changed. People who love your brand want to know everything about it.
"I’ve been in the business for fifty years and have been around some great sports teams, memories and personalities. Why not just go back and reconnect with all these moments and people?"
"If Griffin truly wants to champion sports journalism, his fight shouldn't be with the people entertaining audiences. It should be with the companies that decided entertainment was the better business model in the first place."
"In a business where so much of the attention goes to what's struggling — the layoffs, the consolidation, the ratings that slipped — this is a night that points the spotlight at people doing exceptional work."