In a world of on-demand streaming and personalized playlists, it may seem counterintuitive that something as traditional as a countdown still holds water, but it does.
It’s this sort of approach to repackaging the world of Classic Rock that provides the best opportunity to tap into the passion for the music we see in younger generations without expecting them to listen to the radio.
"The establishment has changed. When one of the largest and most influential voices in sports reaches millions where modern audiences actually consume content, it isn't operating outside the mainstream anymore."