Tag: Big 12

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The Industry According To: Raffaella Braun, Triple Tigers

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"Radio is still the best way to reach the largest audience consistently"

Why Broadcast Radio Will Never Get Its Fair Share of Political Advertising Dollars

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Political advertising was never built as a meritocracy, and campaigns don't always spend where the numbers point them. They spend where the instinct — and the image — feels safest.

How “Swagu” Marcus Spears Built His Second Career at ESPN

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"My wife and my kids will forever be the priority. I’ll literally walk away from anything if I felt it was a detriment to them and my family. I got the greatest job because I don’t get flack from my bosses knowing what’s most important to me."

Why The Tennessee Titans Pulling Jared Stillman’s Credential Needs More Specifics

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"Professional franchises don’t have to agree with a media member. They don’t have to like the questions being asked or the opinions being offered. But when a credential is pulled immediately after pointed criticism and no explanation is provided, it creates the appearance that a dissenting voice is being punished for being dissenting."

Brett Yormark: No Better Partners Than ESPN and Fox

Television BSM Staff BSM Staff -
The commissioner also added if no extension is reached the conference has an exclusive window with ESPN and Fox to negotiate until February 2024.

Big 12 Opens Media Rights Negotiations With ESPN & Fox

Television BSM Staff BSM Staff -
"It isn't hard to understand the motivation for opening negotiation windows so early."

Big 12 Declares It Is “Open For Business” at Media Days

Television BSM Staff BSM Staff -
“Everything we do must create momentum for these negotiations,” Yormark said. 

BYU AD: We Make Big 12 More Valuable To ESPN

Television BSM Staff BSM Staff -
"BYU is set to join the Big 12 in 2023. At that time, the Big 12 will become the only power conference with members in three time zones."
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Why Broadcast Radio Will Never Get Its Fair Share of Political Advertising Dollars

Columns 0
Political advertising was never built as a meritocracy, and campaigns don't always spend where the numbers point them. They spend where the instinct — and the image — feels safest.

How “Swagu” Marcus Spears Built His Second Career at ESPN

Features 0
"My wife and my kids will forever be the priority. I’ll literally walk away from anything if I felt it was a detriment to them and my family. I got the greatest job because I don’t get flack from my bosses knowing what’s most important to me."

Why The Tennessee Titans Pulling Jared Stillman’s Credential Needs More Specifics

Columns 0
"Professional franchises don’t have to agree with a media member. They don’t have to like the questions being asked or the opinions being offered. But when a credential is pulled immediately after pointed criticism and no explanation is provided, it creates the appearance that a dissenting voice is being punished for being dissenting."

Why The Conclave Wanted a Final Farewell After 45 Years

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"Just come to Minneapolis. Remember the good times and bring in some new ones. That's all I'm asking. Bring along your ideas."