Tag: broadcasting

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

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"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

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"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

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"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed

ESPN Digital Reaches 88 Million Fans In January

Television BSM Staff BSM Staff -
Thanks to a wide array of sports offerings in January which included the NFL playoffs, College Football Championship, NBA and College Basketball games and...

McKenzie Playing a Key Role in TSN’s Success

Television BSM Staff BSM Staff -
When the country’s two sports television networks tear into each other on Monday in the ultimate bit of Canadiana – all-day live coverage of...

The Beast 980 Signs Off in Los Angeles

Radio BSM Staff BSM Staff -
The Rams are moving back to Los Angeles for the first time since 1994, the Clippers are a consistent playoff team, and Fred Roggin,...

Playing The Game Without Coaches

Columns Jason Barrett Jason Barrett -
Imagine this scenario. It's the fourth quarter, less than a minute left, your football team is down 1 point, and your offense is on...

Rosalyn Gold-Onwude Hopes To Inspire Other Women

Television BSM Staff BSM Staff -
In the world of high stakes sports analysis and sideline reporting, women of color can be rare finds. Rosalyn Gold-Onwude is even more of...

Melissa Stark Joining The Fight Game on HBO

Television BSM Staff BSM Staff -
Melissa Stark is joining HBO’s The Fight Game with Jim Lampley this March. She will become the new interviewer and correspondent for Lampley’s boxing...

CBS Extends NCAA Tournament Show To Two Hours

Television BSM Staff BSM Staff -
Selection Sunday is getting bigger. The NCAA Basketball Championship Selection Show, featuring the exclusive, live first-time announcement of the pairings for the 2016 NCAA...

Jim Edmonds Joining Cardinals TV Booth

Television BSM Staff BSM Staff -
Having spent his career analyzing the game from his position in center field, eight-time Gold Glove winner Jim Edmonds is now poised to offer...

Sharing Your Success With Your Audience

Columns Jason Barrett Jason Barrett -
Earlier this week I posted two stories highlighting the positive gains made in Nashville by 104.5 The Zone, and in Houston by ESPN 97.5....

Dodgers Television Woes Continue In Los Angeles

Television BSM Staff BSM Staff -
The Los Angeles Dodgers’ television network (SportsNet LA) has made another decision which has local fans unhappy. The team announced it was cutting back...
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The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

Columns 0
"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

Features 0
"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Columns 0
Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

Features 0
"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"