"This was Michael Jordan. The face of the NBA’s greatest era. The man who helped make the original NBA on NBC a cultural phenomenon. The opportunity to put him back in that environment should have been impossible to screw up. And somehow, NBC did."
Tuesday's tribute worked because it felt honest, not staged. Consequently, it's the kind of moment that reminds viewers why they tuned in beyond the headlines.
"I am looking forward to hosting this unique program and pushing people out of their comfort zones to move beyond partisan acrimony. There is nothing like it on TV today.”
“Global Perspectives is designed to gather those shaping change, facilitating smart, meaningful conversations with CNN’s outstanding journalists to deepen our audiences’ understanding of an evolving world.”
Just like with movies, audiences evolve. Their attention spans are shorter, their standards are higher, and their options are endless. It’s not enough to be familiar anymore.
“This year, we’re building on last year’s success by bringing in even more of our hosts and finding more unique ways for our audience to engage with the journalists that they trust most.”
Tuesday's tribute worked because it felt honest, not staged. Consequently, it's the kind of moment that reminds viewers why they tuned in beyond the headlines.
"You do not have to copy Bobby's style or act like a trial lawyer to win. The goal is simply to take these insights, adapt them to your unique voice, and make your show feel even more alive."