"Networks like FOX Sports understand that shoulder programming needs more than discussion. It needs personality and personalities who bring out the characters of others. That's the magic of Alexi Lalas."
MS NOW knows its future isn't being built on cable. And to its credit, it's not pretending otherwise.
That's the clearest takeaway from remarks made...
Television news has a way of flattening reality. Anchors sit behind desks, hosts deliver rehearsed tosses, and reporters stand outside buildings with polished scripts....
Many believed Fox News had made a catastrophic mistake. The prevailing theory was simple: Carlson was so dominant at 8 PM ET that losing him would irreparably damage the brand. Three years later, that theory hasn't aged well.
"Networks like FOX Sports understand that shoulder programming needs more than discussion. It needs personality and personalities who bring out the characters of others. That's the magic of Alexi Lalas."