For years, people compared a 60 Minutes correspondent chair to a Supreme Court seat: once you got it, it was yours for life. This year proved that's not actually true.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
"The CBS Evening News with Tony Dokoupil is in service to our viewers, and this series will help equip them with information to be able to navigate this challenging time."
NBC Nightly News took viewers to the Great Wall of China. They sat down with Secretary of State Marco Rubio for an interview that covered Iran, the Strait of Hormuz, Taiwan, and the broader U.S.-China relationship in ways that mattered.
The ratings decline for the newscast comes after at least 11 producers took voluntary buyouts offered by CBS News' parent company -- Paramount Skydance -- in recent weeks.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.