"ESPN is changing, and so is the audience it is trying to reach. The network is investing in younger voices, creators and personalities who can live beyond the traditional broadcast window. Aikman represents a different era of sports media."
"Creators are the new media, and they require an AI-enabled platform that meets the growing needs and opportunities of distributing and monetizing across audio, video and streaming platforms."
"The rapid growth of direct-to-fan subscriptions has proven the value of recurring creator revenue, and this acquisition accelerates our strategy to provide a one-stop shop that helps creators grow their audience and monetize across channels."
"I think Red Seat Ventures really has a chance of being the next-generation network or next-generation provider for A-list talent. That's certainly our goal."
"ESPN is changing, and so is the audience it is trying to reach. The network is investing in younger voices, creators and personalities who can live beyond the traditional broadcast window. Aikman represents a different era of sports media."