Tag: Christian AC

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Strategy vs. Tactics in Adult Contemporary Programming

Columns Kevin Robinson Kevin Robinson -
Simply put, Strategy is ‘Doing The Right Thing’.' Tactics – ‘Doing Things Right.'

K-Love Is Ending The ‘Scott And Kelli Show’

Radio BMM Staff BMM Staff -
The duo will remain with K-Love, with Caldwell moving overnights and Smith taking on middays.

Adult Contemporary Stations Risk Losing Credit By Not Identifying Themselves

Columns Kevin Robinson Kevin Robinson -
You may wonder why we’d invest several hundred words to articulate a simple point. To winning brands, details matter.

Salem Media Group Sells Christian AC Stations To EMF

Radio BMM Staff BMM Staff -
With the sale, Salem Media Group will no longer operate in the Christian AC format. The company will now focus exclusively on its Christian Preaching and Conservative

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."