Tag: Christian AC

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Strategy vs. Tactics in Adult Contemporary Programming

Simply put, Strategy is ‘Doing The Right Thing’.' Tactics – ‘Doing Things Right.'

K-Love Is Ending The ‘Scott And Kelli Show’

The duo will remain with K-Love, with Caldwell moving overnights and Smith taking on middays.

Adult Contemporary Stations Risk Losing Credit By Not Identifying Themselves

You may wonder why we’d invest several hundred words to articulate a simple point. To winning brands, details matter.

Salem Media Group Sells Christian AC Stations To EMF

With the sale, Salem Media Group will no longer operate in the Christian AC format. The company will now focus exclusively on its Christian Preaching and Conservative

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Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."