"Stations across America throw the master switch like Dr. Frankenstein and flip to 24/7 holiday music before the Halloween candy has even settled in the bowl."
Could you do something unique and make a profit at the same time? Most of the time, the answer is, “I would have loved to years ago, but no way today.”
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."