Individual streams featuring election-night remarks attracted audiences, including 123,000 views for Texas Senate candidate James Talarico, 39,000 for South Carolina congressional candidate Annie Andrews, and 19,000 for Ohio gubernatorial candidate Amy Acton.
"The network’s total digital reach equated to 71.7% of all U.S. adults—more than 7 out of every 10—cementing ESPN as the top-performing sports media brand across digital for the month"
"The network’s total digital reach equated to 69.1% of all U.S. adults—nearly 7 out of every 10—cementing ESPN as the top-performing sports media brand across digital for the month"
The multimedia sports giant reached nearly two-thirds of all U.S. adults—63% to be exact—through its expansive network of ESPN Digital, YouTube, and social platforms