Tag: Conservative Talk Radio

This isn't a new trick. But hearing it this past week was a good reminder of how powerful of a tool it can be.

"98.7 The Zone will devote its full schedule to sports content, aiming to capture the attention of local fans during one of Indiana University's most prominent athletic seasons in years."

"With the rise of alternative media platforms, some have suggested that the influence of traditional media figures like Rush Limbaugh may be waning."

The biggest shift in 2021 for conservative media is playing the role of the opposition, with their preferred party no longer holding control of the White House. In fact, as a business model this vantage point has traditionally held the biggest upside, in terms of ratings and revenue.