"The North Star is to honor the relationship between audience and creator. If we’re going to tap into that commercially, we need to respect that foundation and not cheapen it just to try to push stuff out in a more efficient way, or to substitute."
"With football, we wanted to ride the roller coaster and let football lead the way. Let the film lead the way. We're not coming up with crazy hot takes. What we will give is informed opinion on where your team is and can get better."
"If you ask me, am I recreating my financial future with this? The answer is no. If you ask me, is it clear that I'm reaching people who I wasn't reaching before because I have more content out there? The answer is yes."
“While this marks the end of my partnership with ESPN, I expect to continue working because, as so many studio hosts have proclaimed—and I still devoutly believe—’Ed Werder has more.'”
Launch dates for the projects have yet to be announced by Netflix, which recently agreed to a three-season deal with the National Football League to exclusively stream at least one Christmas Day game.
“To their infinite credit, the Cowboys offered unfettered access for the year we filmed the DCC and left us alone. The result is an authentic portrait of one of the most storied and beloved institutions we have in American pop culture.”
"Troy Aikman on Monday Night Football? That has something to do with the Dallas Cowboys. I'm on ESPN. That's got something to do with the Dallas Cowboys."
"It’s easier for the owners to find players that can go out there and produce on a football field than it is to find people in this world that can do what Roger Goodell does."
"They say 'Bills Owner' does it because nobody will click on that or the amount of people that will click on it is probably far less than would had they put 'Cowboys' on it.”
"With football, we wanted to ride the roller coaster and let football lead the way. Let the film lead the way. We're not coming up with crazy hot takes. What we will give is informed opinion on where your team is and can get better."
"If you ask me, am I recreating my financial future with this? The answer is no. If you ask me, is it clear that I'm reaching people who I wasn't reaching before because I have more content out there? The answer is yes."
"When talent starts publicly pushing back against the direction, narrative and formula that executives have relied on for years, perhaps it's time for those executives to listen."