"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."
"If you have upwards of $25 million per year invested in your people alone, how can the network justify telling people to go to ESPN2 or ESPN+ to watch the Mannings instead?"
"If we learned anything from the message boards of the early 2000s, it's that the internet is filled with pretend experts and people pushing narratives that aren't valuable or in some cases, aren't based in reality."
“This is a place you want to be because none of us are short of opinions and none of us are are pulling in any direction other than the same direction to make the vertical better.”
"The stuff that we find boring isn't always useless. Look, sometimes your audience just wants to hear you talk about special teams or shooting percentages."
This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”