Here's the hard truth: CBS News Radio didn't die of natural causes. It died of malpractice. A fundamental misunderstanding of its value — and its role in the greater media ecosystem — is what killed it.
"If Netflix's live arrangement with The Breakfast Club succeeds the way its podcast partnership has, the streaming giant will almost certainly pursue additional opportunities in the space."
"when Jaylen Brown rolls his eyes at Stephen A. Smith, or Amazon talent groans at Shams Charania, they’re really arguing with the economics of modern sports media itself."
"I don't think anyone knows exactly what radio will look like in the future, but I do know that local content will be something that becomes even more important."
McKay recently served as a Brand Manager for Townsquare Media in New Jersey. He also held programming positions with Cumulus Media in Columbia, SC and Wilmington, NC.
"If Netflix's live arrangement with The Breakfast Club succeeds the way its podcast partnership has, the streaming giant will almost certainly pursue additional opportunities in the space."
"when Jaylen Brown rolls his eyes at Stephen A. Smith, or Amazon talent groans at Shams Charania, they’re really arguing with the economics of modern sports media itself."
"I don't think anyone knows exactly what radio will look like in the future, but I do know that local content will be something that becomes even more important."