Tag: direct to consumer

Browse our Latest articles!

Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

ESPN Going Direct-To-Consumer Leads Barrett Media’s Top 5 TV Sports Stories of 2025

"Many stories captured headlines, but ESPN's decision to go direct-to-consumer easily topped the list as the most important sports television story of 2025."

Did ESPN Send A Message To Pat McAfee By Hiring Rich Eisen?

"Why is ESPN counterprogramming themselves? Because they have to."

FOX Releases Name Of New DTC Streaming Service As FOX One

"Audiences who have cut the cord—or never had one—will have access to live and on-demand content from across FOX’s portfolio for the first time ever"

SNY Launches Direct-to-Consumer Service in Partnership with MLB

"We are thrilled to partner with Major League Baseball in making SNY more broadly available to sports fans in the tri-state area."

Diamond Sports Group Announces Single-Game Streaming Options for NBA, NHL Properties

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information...

New Orleans Pelicans Launch Direct-to-Consumer Streaming App, Pelicans+

Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

SportsNet Launches Direct-to-Consumer Service in Pittsburgh

“There are many people now who don’t subscribe a linear TV bundle, and we wanted to make sure they had the opportunity to engage with our teams and be part of the fan base.”

Nielsen: Sports Television Viewership Up 360%

The return of football to television this past August helped drive an upsurge in television viewership, propelling the total share of linear television to...

Nielsen: Linear TV Viewership Continues Decline, Sports Is Exception

The findings accentuate the importance of direct-to-consumer broadcast platforms, free ad-supported television providers and streaming rights.

Disney Stock Surges Following Report of Direct-to-Consumer ESPN Plans

"Forbes reported Thursday that Disney saw over 1% in gains as a result, rising the price per share to $93.98."

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."