Tag: Endorsements

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How Cross-Platform Media Consumption Became the Norm

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"The executives who will lead in this environment are those who stop thinking in terms of primary and secondary platforms."

Harry Kane’s Career History

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"He is a model of professionalism and dedication to his profession."

The Daily Wire CEO Caleb Robinson Exits, Mike Richards Elevated as Replacement

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"We're the largest and most impactful digital media company for people who love this amazing country. And now we make it even bigger."

YouTube To Stream Sports, News, Documentary Emmy Awards This Month

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"Partnering with YouTube at this level for the first time allows us to put these ceremonies directly into the environment where so much of today's journalism and storytelling already lives."

Radio Has Unique Power in Product Placement

Columns Bob Lawrence Bob Lawrence -
"The best radio integrations won’t feel like advertising at all. They will feel like part of the show—and that’s exactly what makes radio such a powerful platform for clients."

How Mina Kimes’ “Colossal F**K Up” Reminds Sports Radio To Avoid Endorsement Nightmares

Columns John Mamola John Mamola -
"The lesson is clear: revenue is important, but reputation is priceless. A hasty endorsement may fill the ledger today, but it can erode trust tomorrow"

The Radio Advertising Issue Is Rooted in an ROI Mistake

Columns John Mamola John Mamola -
"Radio must return to doing what it has always done best: connecting with people"

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Harry Kane’s Career History

Uncategorized 0
"He is a model of professionalism and dedication to his profession."

The Daily Wire CEO Caleb Robinson Exits, Mike Richards Elevated as Replacement

News 0
"We're the largest and most impactful digital media company for people who love this amazing country. And now we make it even bigger."

YouTube To Stream Sports, News, Documentary Emmy Awards This Month

Business 0
"Partnering with YouTube at this level for the first time allows us to put these ceremonies directly into the environment where so much of today's journalism and storytelling already lives."

Rhode Island Radio Legend Giovanni Calls It a Career — For Real This Time

Music 0
"I need to hang up the headphones and let the next generation take over for real."