Tag: ESPN 2
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ESPN Announces New Women’s Final Four Alt-Cast Featuring Jess Sims as Host
"Among the headliners is Ilona Maher, who will appear during both semifinal games and the championship."
ESPN’s College Football Playoff Formula May Not Work for the Super Bowl in 2027
"For 12 years, ESPN has treated the College Football Playoff National Championship like its Super Bowl. Now, it finally has the real one. That does not mean it should treat it the same."
ESPN Has Run Out Of Ideas, But That’s Not A Bad Thing
"At some point, we have to stop grading ESPN on the scale of what it used to be and start evaluating it on what the business demands now"
ESPN Establishes New WNBA Viewership Records in 2025
"The network said this year’s playoff performance marked its most-watched WNBA postseason to date and the most-viewed across all networks since 1999"
ESPN, FOX Sports Open College Football Season With Massive Audiences
"FOX claimed the single largest audience with its Ohio State–Texas showcase, while ESPN and ABC delivered record-setting depth across multiple games and studio programming"
ESPN Doesn’t Eat Their Own Dog Food
As a consumer, can’t I be offered something better? And for the advertiser, is showing me the same spot or even multiple executions 10-15 times over a few hours the best use of advertising dollars?
ESPN Paying $85 Million Annually For F1 Contract Extension
As part of the deal, at least 16 races will air on ABC, ESPN, and ESPN2. The 2023 Formula 1 calendar currently has 24 races scheduled, leaving some to air exclusively on ESPN+.
Did The Manningcast Work?
"The first show was great, but as is the case most of the time, there is room to grow."
The Greatest Threat To a Brand’s Success Is Itself
Mark Cuban once said "work like there is someone working twenty four hours a day to take it all away from you." In the...
Is National Programming a Difference Maker?
One topic that has been interesting to watch unfold over the past year has been the shift of local radio operators to take back...