"Partnering with YouTube at this level for the first time allows us to put these ceremonies directly into the environment where so much of today's journalism and storytelling already lives."
The overlapping audience for both Monday Night Football games peaked at 19.4 million viewers during the first half of both games within the 9 to 9:15 p.m. EST quarter-hour.
The game pitted head coaches and brothers John Harbaugh and Jim Harbaugh against one another and peaked at 19.2 million viewers during the 10 to 10:15 p.m. EST quarter-hour.
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The 29.021 million viewership figure is the largest average audience for a "Monday Night Football" broadcast since the Green Bay Packers faced the Dallas Cowboys in November 1996.