"The fastball is not the only pitch I’m trying to throw, and over the course of my career, I’ve tried to mix in different pitches and do things different ways."
"We are really unique in that our audiences are young, they’re consuming on different platforms and the investment from a company like ESPN, which has been around for 20 years investing in this space, is paying those dividends now."
As the company continues to maintain its stellar presence across these platforms, ESPN Social accrued 1 billion engagements in a month for the first time ever.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."